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Klaviyo Attribution Reporting: Understand How Your SMS and Email Campaigns Are Performing

SmartBug Media

We’re currently living in an age of abundance when it comes to the data that email service providers share with us, but whether or not your tech stack tells a complete picture is a different story. Revenue Attributed to a Campaign Is the email or SMS campaign bringing in the big bucks? Then something’s going right.

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Campaign Power Couple: Combine Email and SMS Marketing

Vision6

So it’s no wonder SMS marketing strategies are a popular way for marketers to connect with customers. But have you ever considered how SMS can actually support your other communication channels, such as email? Email vs SMS Marketing. There are advantages and drawbacks to both email and SMS marketing.

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Best Email Subject Lines for Your Summer Sales

SmartBug Media

E-commerce businesses begin their journey into the season by creating summer-themed collections, packaging, and deliverables, as well as strategies to deliver sales and new products via email and SMS strategies. Let’s explore the top qualities of successful subject lines and a few examples you can use for your summer email campaigns.

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20 Questions: Email Marketing

SendX

How often should I send emails? As often as you can without annoying your customers. For some companies, this might look like once a week; for others, they can send daily emails while maintaining high engagement levels. An unfamiliar ‘From’ line is also an easy way to get marked as spam or unsubscribed.

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Top 10 Best Bulk Emails Services in 2023

Optinmonster

These tools allow you to reach more subscribers and achieve higher open and click rates. You can use them to design professional campaigns, automate messages, and analyze your emails’ performance. You upload a contact list and email content to the service, then schedule the delivery of your messages.

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Email Marketing: Best Practices & Pitfalls

Blue Flame Thinking

Planning Your Email Marketing Campaign If you haven’t started email marketing yet, you can crawl, but running an email marathon should be your goal. If you’ve failed to show value with email in the past, step back and build a roadmap for the future. Are We Ready to Improve/Add Email?

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10 Marketing Automation Mistakes You Might Be Making (And How to Avoid Them)

BenchmarkONE

Today’s marketing automation tools can provide targeted solutions for email and SMS campaigns, online ads, and promoted social media posts. For example, many businesses invest in email marketing tools thinking they can simply buy a large database of email addresses, and the software will do the rest of the work.