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Everything You Need to Know to Dominate Local Search

Hubspot

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the search engine results pages (SERPs). Source: HubSpot via Google ). Target long-tail keyword variations. Get links locally.

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Everything You Need to Know to Dominate Local Search

Hubspot

From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the SERPs. Source: HubSpot via Google ) Tweet This Stat! Target long-tail keyword variations for your geographic area. It's in the Numbers.

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Google Launches Real-Time Search Homepage and New Tools

Hubspot

Google today turned on a new experiment feature that delivers search results on a keyword in real time. Marketers now have a new tool to monitor online conversations about their business and understand which marketing events directly caused an increase in word-of-mouth buzz during a given time. Connect with HubSpot :

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3 Problems with Inbound Marketing

Hubspot

HubSpot has made a really compelling point that Inbound Marketing is important, and that it is definitely is something all businesses should practice because the ROI higher than other forms of marketing. For the most part, you have to outbound links through Blogger and Media Relations. Connect with HubSpot :

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Google+ to Hit 20 Million Users In Its First Three Weeks

Hubspot

When it comes to Google+, it is important to remember that +1s that occur on Google+ will be associated with links in Google search results, potentially impacting the click-through rate from organic search, increasing overall search traffic. Connect with HubSpot : Marketing Takeaway. As a marketer, you need to get an early start.

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Top 5 Inbound Marketing Articles to Start the Week: Rockin Reviews

Hubspot

Specifically, the article advises how to appropriately set up a page's title tag, description meta tag, keywords meta tag, heading tags, phrase elements, and alt attributes. Despite recent buzz, email is not dead. Connect with HubSpot : The Three Key Elements of Irresistible Email Subject Lines.

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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

What are some of the best free tools for monitoring social buzz about your brand or company? SES San Jose: Social Media Analysis and Tracking by TopRank Online Marketing Blog Jessica Cameron-Ruud provides detailed notes on this SES panel discussion featuring Todd Parsons of Buzz Logic , Rob Key of Converseon , and Edmund Won from iCrossing.