Salesforce Marketing Cloud

JULY 24, 2023

Yet, 52% of companies still have too many manual processes and tasks. Enterprise automation may be the key to bridging this gap. Enterprise automation leads to loyal customers , happier employees, better efficiency, and cost savings. Does it offer onboarding and customer support throughout the lifetime of the service?

Enterprise Management 98

Enterprise Management Work Management Automation Marketing Management 98

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Congratulations to all our Business Continuity influencers who participated! Join Enterprise Lite to work with all of these Business Continuity influencers! Brian Reid Score: 68.81

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 120

Valasys

MARCH 21, 2024

Ever envisioned a digital landscape where infrastructure, applications, and services seamlessly adapt to the pulse of technology, elevating overall performance? That’s the transformative power of data center evolution in the realm of digital excellence.

Enterprise Management 40

Enterprise Management Marketing Management Allocation Planning 40

Martech

SEPTEMBER 14, 2023

Continuing to navigate the “next normal” world, marketing and GTM teams have been under new pressures due to inflation, talent shortages, slowing economic conditions, possible renewed COVID restrictions, and the digital transformation hangover. The companies range from mid-market startups to large public enterprise companies.

Marketing Analytics Tools 129

Marketing Analytics Tools Marketing Budget Enterprise Management Work Management 129

Valasys

MAY 3, 2024

Remote data storage solutions are crucial for promoting growth and streamlining operations in the digital era. A strategic mentality combined with foresight and careful planning is necessary to effectively manage the complexities of distant data storage costs.

Cost 40

Cost Enterprise Management Allocation Peer-to-peer 40

Atomic Reach

MAY 7, 2019

What is Digital Transformation? Can you remember a time when computers, cloud-storage, high-speed internet, and digital applications were not a requirement at your place of employment? If you can, it was likely over a decade ago, and even then, computers were moving into prominence at most companies.

Digital Transformation 76

Digital Transformation Marketing Automation Services Enterprise Management Business 76

TrustRadius Marketing

APRIL 6, 2022

Having a website today means managing programs, data, and databases: you can’t even think of them all at once. You need to manage the site itself to ensure customers make it to the checkout screen, but you also need to drive traffic with marketing and then follow up to keep customers coming back.

Digital Asset Management 98

Digital Asset Management Enterprise Management Marketing Automation Services Marketing Management 98

Vidyard

JANUARY 6, 2022

In the last couple of years, we have seen an accelerated need for digital transformation during the COVID-19 pandemic which has driven the need for practical and scalable enterprise sales tools. Types of Enterprise Sales Tools 2. Types of Enterprise Sales Tools 2. Top 10 Enterprise Sales Tools 2.1

Enterprise Management 101

Enterprise Management Top of Funnel Work Management Tools 101

Sana Commerce

JUNE 15, 2023

There are countless options for B2B organizations seeking e-commerce solutions providers for their business. For these organizations, the right e-commerce platform can make or break goals for sustainable business growth and success. This blog covers some of the best e-commerce solution providers out there.

Enterprise Management 52

Enterprise Management Work Management Marketing Management CMS Development 52

Valasys

AUGUST 29, 2023

August 29, 2023, New Jersey: OpenAI, a trailblazer in artificial intelligence technology, has unveiled a groundbreaking solution to meet the demands of the corporate landscape. This statistic reflects the rapid integration of ChatGPT accounts within major enterprises, underlining the undeniable impact of AI on modern workflows.

Enterprise Management 52

Enterprise Management Marketing AI Privacy Work Management 52

Martech

JULY 18, 2022

Most B2B businesses have some kind of account-based marketing strategy. At some stage, especially if the business is seeing growth, the question arises: “Do we need some dedicated technology to automate these processes? ” Because of the cost of ABM solutions, it’s a question to be considered carefully.

Enterprise Management 103

Enterprise Management Account Based Marketing Work Management Marketing Management 103

Martech

MAY 24, 2022

As this year’s virtual edition of PegaWorld iNspire kicks off, the CRM and BPM platform released a report on challenges created by the “complex intersection of technology and the modern workforce” arising from digital transformation. A broad adoption of “as-a-Service” business models.

Enterprise Management 96

Enterprise Management Work Management Marketing Management Business 96

Marketing Insider Group

SEPTEMBER 28, 2020

Thought leadership content marketing is one of the most effective ways of establishing your name and company as an authority in your industry. Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. Quick Takeaways. Nutanix The Forecast.

Thought Leadership 316

Thought Leadership Enterprise Management Work Management Marketing Management 316

Martech Advisor

DECEMBER 11, 2019

The old establishment and business models have been disrupted by new innovative startups, providing a digital-first experience. Where is your company on the curve of transformation? Deepak Narisety, Experience Platforms Lead at Merkle, uncovers how to make digital transformation a reality.

Digital Transformation 54

Digital Transformation Enterprise Management Work Management Marketing Management 54

Martech

AUGUST 15, 2023

The CDP Institute defines a customer data platform as “packaged software that creates a persistent, unified customer database that is accessible to other systems.” Tasso Argyros Tasso was the founder of enterprise CDP ActionIQ and has steered the company as CEO for almost ten years. LinkedIn: Ben B l oom (2.5K

Enterprise Management 98

Enterprise Management Marketing Management B2B Thought Leadership Thought Leadership 98

Atomic Reach

MAY 7, 2019

What is Digital Transformation? Can you remember a time when computers, cloud-storage, high-speed internet, and digital applications were not a requirement at your place of employment? If you can, it was likely over a decade ago, and even then, computers were moving into prominence at most companies.

Digital Transformation 52

Digital Transformation Marketing Automation Services Enterprise Management Business 52

TrustRadius Marketing

NOVEMBER 9, 2022

Did you know that 20% of businesses fail within their first year of operation, and 50% of businesses fail within the first five years? The reality is that people won’t continue to use a product or service that’s constantly struggling with downtimes or outages. of companies are investing in big data and AI currently. .

Small Business Marketing 98

Small Business Marketing Enterprise Management Work Management Allocation 98

ClickZ

NOVEMBER 27, 2019

Buzzwords like “data-driven” and “AI” can be a roadblock to digital transformation. The digital transformation is not going away and if you haven’t already been impacted by it then it’s only a matter of time. Often along this path, business leaders have ideas about expected outcomes. Resistance to the data.

Digital Transformation 107

Digital Transformation Advertising Agencies Enterprise Management Paid Search Agency 107

Thinkers360

MARCH 31, 2024

Join Enterprise Lite to work with all of these analysts and influencers! We specialize in B2B strategic marketing, B2B analyst relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today ! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

B2B Digital Marketer

JULY 22, 2021

Digital transformation creates the opportunity to do things differently and serve your customers better. By embracing digital and undergoing a digital transformation, companies can use resources they could not use before and deliver a positive experience beyond what the customer expects. Memorable Quotes.

Digital Transformation 52

Digital Transformation Enterprise Management Business Paid Search Agency 52

Martech

JUNE 6, 2022

Deciding whether your company needs an enterprise-level email marketing platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of your organization’s business needs and resources, staffing, management support, and financial resources.

Enterprise Management 117

Enterprise Management Email Marketing Marketing Management Planning 117

chiefmartech

FEBRUARY 6, 2021

For a richer example of what can be built, check out Martechbase , built entirely in Bubble by the amazing Agu Rejón , head of marketing technology at Velocity.). 17% of “no coders” in the census worked at small businesses. In contrast, only 6% reported working at an enterprise. Build without engineers (66%).

Enterprise Management 116

Enterprise Management Startups Work Management Marketing Management 116

Martech

AUGUST 15, 2022

I recently celebrated my four-year anniversary as Chief Marketing Officer at the global digital consultancy Publicis Sapient. In my view, most CMOs don’t embrace a business mindset. They need to act as “business leaders” first and “chief marketers” second. The marketing role is not designed to support but to lead.

Enterprise Management 109

Enterprise Management Business CMO Digital Transformation 109

Tony Zambito

JANUARY 22, 2017

In the past five years, we have seen exponential disruption each year in multiple markets. Digital technologies and resulting transformation turning markets literally inside out. Fundamentally reshaping markets in five years’ time compared to the fifty to seventy years it may have taken to build up a market.

Buyer Personas 100

Buyer Personas Digital Transformation Enterprise Management Account Based Marketing 100

Madison Logic

MARCH 23, 2023

Success or failure in account-based marketing (ABM) hinges on account prioritization. We’ll use these insights to emphasize changes and deliver recommendations that help marketers prioritize companies and content to increase engagement and conversion. Why ML Insights? billion in 2021. billion in 2023.

Enterprise Management 52

Enterprise Management Marketing Management Account Based Marketing Lead Scoring 52

Adobe Experience Cloud Blog

SEPTEMBER 20, 2018

Adobe and Marketo both share an unwavering belief in the power of content and data to drive business results. Together we will deliver an unrivaled solution that will place customer experience and engagement at the heart of digital transformation.

Digital Transformation 134

Digital Transformation Marketo Enterprise Management B2B Thought Leadership 134

ClickZ

FEBRUARY 21, 2020

30-second summary: Following a survey and some editorial research, we have highlighted 10 people we think are either respected industry guardians, or are making some noteworthy contributions to the marketing technology space. Nearly every person in our survey had him as one of their top five leaders in marketing technology sector.

Enterprise Management 144

Enterprise Management Work Management Marketing Management Advertising Agencies 144

Lake One

JANUARY 4, 2021

Manufacturers tend to excel at digital transformation on the manufacturing floor. When it comes to finding areas to improve manufacturing processes and scaling their business, manufacturing often leads other industries. Meryl Steinhauser | Product Manager | Polywater. Here is their story. Our Guests.

Digital Transformation 52

Digital Transformation Enterprise Management Work Management Marketing Automation Services 52

Vidyard

SEPTEMBER 14, 2021

Financial services is an industry that’s on the brink of a new day. From customer service to new client contracts, everything is going digital—even selling. But in a market that’s been heavily reliant on in-person interactions to drive new business, making connections and nurturing clients can be hard in a virtual selling world.

Enterprise Management 139

Enterprise Management Work Management Marketing Management Sales Management 139

Martech

JANUARY 3, 2022

This description is useful for understanding what some marketing operations teams do and what they aspire to do, but the responsibilities and tasks undertaken by marketing operations organizations vary widely. In this piece, we’ll dive deep into marketing operations and the profile of marketing ops professionals.

Digital Asset Management 120

Digital Asset Management Enterprise Management Work Management Marketing Automation Services 120

Kaon

JULY 28, 2020

Kaon Interactive , whose interactive sales and marketing applications are used in nearly 150 countries, has announced its expansion into Europe to strengthen the company’s partnerships with global B2B organizations.

Enterprise Management 147

Enterprise Management Marketing Management Digital Transformation Lead Ranking 147

Valasys

DECEMBER 17, 2019

Episerver, a platform well known for its strong content management technology tied to its digital experience platform scored a groundbreaking B2B deal on 16/12/2019 when it acquired Insite Software. The web technology vendors commerce tools & Content stack are also owned by the Insight Venture Partners.

Enterprise Management 69

Enterprise Management Work Management Marketing Management Software 69

Thinkers360

MARCH 8, 2024

Join Enterprise Lite to work with all of these analysts and influencers! We specialize in B2B strategic marketing, B2B analyst relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 122

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 122

Customer Experience Matrix

FEBRUARY 18, 2018

Like an imminent hanging, the looming execution of the European Union’s General Data Protection Regulation (GDPR) has concentrated business leaders’ minds on their customer data. This has been a boon for Customer Data Platform vendors, who have been able to offer their systems as solutions to many GDPR requirements.

Enterprise Management 189

Enterprise Management Work Management Marketing Management Paid Search Agency 189

Sprout Social

JANUARY 9, 2024

Regardless of size, most companies face the same challenges—tough competitors, and evolving customer and market demands. According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. Enter AI analytics.

Analytics 110

Analytics Enterprise Management Work Management Business 110

Thinkers360

MARCH 22, 2024

Join Enterprise Lite to work with all of these analysts and influencers! We specialize in B2B strategic marketing, B2B analyst relations, and B2B thought leadership marketing putting your brand in front of active B2B buyers and influencers worldwide – Explore membership today !

B2B Thought Leadership 141

B2B Thought Leadership Work Management Thought Leadership B2B 141

Sprout Social

AUGUST 28, 2023

Not only is it fundamentally shifting how we work but AI marketing tools are also reshaping marketing now and in the future. Companies are investing in these tools to get more out of their efforts. Whether you’re looking for marketing automation or to write email copy, there’s an AI marketing tool that meets your needs.

Marketing AI 87

Marketing AI Marketing Automation Services Enterprise Management Planning 87