Marketing Insider Group

FEBRUARY 23, 2021

You can prove – through brand storytelling – that what you offer consumers works. In 2020, 87% of consumers read local business reviews online. Case studies go more in depth than reviews and testimonials, describing how you addressed a challenge head-on by offering a solution that empowered your client to achieve positive results.

Case Studies 273

Case Studies Case Study Studies Top of Funnel 273

Convince & Convert

JUNE 4, 2014

How to Engage Employees & Turn Them Into Blog Contributors In this Blog Rescue, we want to look at a challenge that’s behind many, many business blogs: the challenge of limited resources and the need to get employees beyond the marketing team to contribute. We are writers and storytellers. They have to execute.

Allocation 160

Allocation Storytelling Barriers Hubspot 160

ClearVoice

DECEMBER 8, 2020

Aside from a number that looks good, a brand should focus on powerful storytelling, cultivating community through engaging with people who take the time to comment (which goes back to statement #2), and actively listening to and reviewing sentiment and data consumption. It upholds no value by itself.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

ClearVoice

JUNE 24, 2021

A HubSpot survey on content trends supports this general trend, reporting that 54% of consumers in the U.S., Emails and newsletters are second at 46%, with blog articles way down the list at 18%.). Blogging content is still effective. Every minute, people upload around 300 hours of video to the site.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

SmartBug Media

JANUARY 23, 2019

This process is known as content marketing, which is really just the art of business storytelling. Additionally, the page claims the #1 position on Google for broad terms with high monthly search volume like “DIY truck camper.”. Check out HubSpot Academy’s free Business Blogging Strategy course.

Marketing & Strategy 83

Marketing & Strategy Content Landing Pages Education 83

Atomic Reach

JANUARY 3, 2019

com , and recognized by Forbes as a “Top Five Social Sales Influencer,” Neal Schaffer is a prominent voice in the world of business oriented social media. He has been featured by The Huffington Post, Forbes, HubSpot, The Content Marketing Institute, and Entrepreneur Magazine. Carla Johnson - Keynote Speaker, Storyteller, and Author.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Single Grain

DECEMBER 29, 2020

He is a regular columnist for HubSpot ‘s blog and Entrepreneur ‘s blog. Alex Turnbull is the CEO and Co-Founder of Groove , which helps you deliver excellent customer service, and they’ve got big-name clients like Shopify, HubSpot and AT&T. His posts on the blog are outstanding. 4) Alex Turnbull.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119