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Optimizing Your WordPress Business Blog

Industrial Marketing Today

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. In this post, I’m going to focus on a powerful DiY SEO tool for WordPress blogs.

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Want to be Trusted? Here’s a Crash Course in Brand Journalism

Content Marketing Institute

? If your company wants to be seen as a media outlet, your brand journalism can’t be light on ethics, riddled with errors, and sopping with self-interest that suffocates readers. Omitted or incomplete sources suggest a company agenda and an organization that can’t be bothered with facts. Sources say a lot about your brand.

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Don't blog too close to home

Anything Goes Marketing

For personal blogs, this could mean not to blog about your family (or at least mention their names), friends, coworkers or the company you work for. The same goes for business blogs. It should clearly state what you can cannot blog about. PPPS - What are your thoughts on blogger ethics?

Ethics 100
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How to Use Guest Blogging for High-Quality Link-Building

Valasys

Using Guest blogging for high-quality link-building makes it a powerful tool for improving brand awareness, boosting your SEO endeavors, discovering new and useful contacts, and for streamlining the sales cycles. According to the Business Blogging Secrets Revealed report by Curata , 56% of externally sourced blog posts are from guest authors.

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StartupNation Blog " Blog Archive " Learn how to draw out your vision

Buzz Marketing for Technology

How do companies like Apple, Starbucks, Google and Southwest Airlines create raving fans, attract endless clients and become market leaders? Here’s the skinny (as seen in today’s StartupNation Community Bulletin newsletter): Free Telechat. Wednesday July 9, noon EST. Hear StartupNationâ??s Mail (will not be published) (required).

RSS 100
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Customer Anthropology: The Art of Observation

Buzz Marketing for Technology

From experience I can tell you that getting permission is easier than it sounds -- the companies Ive spoken to are delighted to permit it, provided they are debriefed on it so they can (a) learn something about whats not working in their own organizations themselves, and (b) learn about Customer Anthropology so they can do it with their customers.

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How to Save the World

Buzz Marketing for Technology

Business Experiment. Fast Company Blog. Judith Meskills SocSW Blog. Myst Daves Business Posts. Open Business Blog. Earth Blog. Ecospheric Ethics. Fast Company. Danah Boyd. Stowe Boyd. Shawn Callahan. Davenport & Prusak. Chris Dent. Darwin Magazine. Stephen Downes. E-learningpost.