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Checklist: How to Start a Business Blog

Hubspot

The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.

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Can Inbound Marketing Work for a Niche Business?

PureB2B

Before digital marketing came to be, niche firms had to waste a considerable portion of their marketing resources on advertising and campaigns that were utterly irrelevant to the majority of the people who saw them. Digital marketing changed that. An Overview of Inbound Marketing. Get Visibility for Your Expertise.

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Is the Marketing Campaign Dead?

Hubspot

Even Bill Lee , in his Harvard Business Review article, " Marketing Is Dead ," said, "Traditional marketing may be dead, but the new possibilities of peer influence-based, community-oriented marketing." which some of us might call 'inbound marketing'. wink wink) “. So what exactly does this mean?

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12 New Year's Marketing Resolutions You Can Actually Keep

Hubspot

With 2012 just around the corner, it's time to start thinking about your marketing strategy for the New Year. As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever.

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10 Amazing Blogs About Blogging to Start Reading NOW

Hubspot

With all the changes in inbound marketing over the past few years, one tactic has bubbled up and stayed at the top as a crucial part of a successful marketing strategy: business blogging. ProBlogger - The content on ProBlogger focuses on monetizing your blogging efforts. Image credit: Kristina B.

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Tried and True Techniques for Fusing Offline and Online Marketing

Hubspot

The quest to become completely reliant on inbound marketing is easier said than done. The truth is, not everything can always be perfected online alone -- but you should still make an effort to fuse your online and offline marketing to get the most out of all your marketing campaigns.

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How to Be a Spammer in 20 Simple Steps

Hubspot

Someone once told me that "how-to" content is really great for business blogging. Since I want to be a good inbound marketer, I thought I'd take a stab at writing a "how-to" blog post , and teach everyone how they can become a spammer. 7) Original content can come off as braggy. Social Media.