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What Is Gamification in Marketing? Benefits & Examples

Optinmonster

Companies increase customer engagement. This approach aims to increase user engagement, customer loyalty, and participation by tapping into the intrinsic motivations that drive people to play games, such as the desire for achievement, competition, and social interaction. It increases customer engagement. Everybody wins.

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What Are The Benefits Of Hiring Ads Agency?

Valasys

Similarly, agencies employ dedicated researchers who track competitors, analyze customer psychographics, and scour reams of market data for insights. So, they approach challenges with neutral, unbiased eyes. Their economies of scale afford advanced technologies streamlining such processes.

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29 Types of Trigger Events and How to Track Them

Hubspot

Skip to: Trigger Event Definition Importance of Trigger Events Tracking Trigger Events Trigger Event Examples Sometimes called a “buy signal,” a sales trigger event is an action or occurrence that creates a sales opportunity. Track sales trigger events with: Earnings Calls : Earnings calls are open to the public.

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8 KPIs Every Sales Manager Should Measure in 2018

Hubspot

Client Acquisition Rates. Upsell/Cross-Sell Rates. Instead, they rely heavily on their field representatives to be their eyes and ears. KPIs , or Key Performance Indicators, are metrics used to track the performance of a business, a department, or individuals against goals. Client Acquisition Rates.

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How to Pivot Your Content Strategy When Results Don’t Turn Out as Expected

KoMarketing Associates

With Google changing its ranking algorithm a whopping 500 – 600 times a year , it’s critical to stay nimble to keep up with your customers – and the competition. In other words, your content strategy has crashed and burned. Even the most lifeless content strategy can be resuscitated if you know how to pivot and get it back on track.

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Make Sure Your A/B Tests are Foolproof with Quality Assurance: The Complete Guide to QA-ing Your A/B Tests

Convert

An A/B test can burn through a significant amount of time, money, and resources for optimizers. And the best way to create simple, easy-to-use, intuitive, error-free, and efficient A/B tests is to adopt a proper QA process. A second pair of eyes on A/B testing and its design can uncover unexpected flaws. What Is Quality?

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Get Your Experimentation Team Up to Speed: Tips From 3 Experimentation Pros

Convert

But there are technical, cultural, and process issues that are often best solved by an external expert. This process stretches to the onboarding stage and beyond, where it should be a culture in your organization to treasure constant improvement. They may not follow established processes, derailing communication. ?