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Secrets to a Successful Pharma Product Launch: Best Practices For Impactful Events

SpotMe Blog

When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. Determining your key HCPs will guide your messaging and outreach. An interactive and personalized event app can boost engagement for all activities. With so much on the line, you need to get it right the first time.

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Upgrade your lame agency website into your social media brand HQ

Biznology

I was installing a new personal consulting web site over the weekend and I was reminded of this. This makes it easy to add and remove different buttons as social networks go away (good bye, Google Buzz!) and add them as they’re introduced (hello Google+, for now).

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How to find and win your first 10 B2B customers

Lenny's Newsletter

Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. You won’t find a more supportive group to start with (though there’s a downside to this, as you’ll see below). .” How to find and win your first 10 customers 1.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The sales or support representative should speak directly through whatever medium the contact prefers. If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them.

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How to Create an Effective Social Media Sales Funnel

Sharpspring

Sharpspring offers a powerful social media management platform allowing you to organize your social media content the way it is both consistent and diverse: Include Your Social Media Team into Content Creation Process. Your social media team will provide audience insights and help make your content strategy more informed and customer-centric.

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Eight Advanced LinkedIn Strategies for B2B Marketing

Webbiquity

Hence, it’s worth keeping an eye out for new updates as the platform always searches for ways to support company-level engagement. Showcase Pages allow you to build personalized content for multiple buyer personas and reach out to prospects in a more targeted way. a 200% increase in outreach engagement). Create a Showcase Page.

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Why Influence Mining is the Next Gold Rush | social crm | Social.

Convince & Convert

Joe Fernandez : The amont of public-facing data attributed to a person’s name has exploded. We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands.