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Seven Expert Search Engine Marketing Guides

Webbiquity

Lessons Learned from 21 Case Studies in Conversion Rate Optimization by The Daily SEO Blog. Paras Chopra uses several case studies to illustrate the role of design, headlines, copy, and calls-to-action in landing page and conversion rate optimization. Post on Google Buzz. Share this on Bebo. Share this on Facebook.

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Best Business Blogging Tips and Guides of 2010 (So Far), Part 2

Webbiquity

Google Analytics ) to the lesser-known (e.g., Post on Google Buzz. Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. Anil Gupta provides mini-reviews of 10 useful SEO tools for bloggers, from the popular (e.g.,

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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

In short, he’s an extremely smart guy, though with an analytics-heavy, big organization background that shows through in this book. The book is rich in case study examples from companies like Southwest Airlines and Harley Davidson. Post on Google Buzz. Share this on Bebo. Subscribe to the comments for this post?

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

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90 Tips to Make Your Blog Rock

Online Marketing Institute

Write about customers successes – Write up a case study about a clients successful project, they will often let you publish their name 5. Case Studies are always popular to write about and not just your own 17. Find out about your customers Pain Points – Write posts that provide solutions for your customers problems 4.

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Book Review: Website Optimization

WebMarketCentral

There are still some specialized skills required—it certainly helps to have some background in online marketing, web analytics and HTML coding—though King's clear and concise prose removes a lot of the mystery. It pays for itself in the first 50 pages—two chapters covering natural search engine optimization and an organic search case study.