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How To Optimize Your Landing Page For Better PPC

Unbounce

Thousands of businesses are willing to spend unbelievable amounts of money to rank at the top of search engine results pages (SERP) and in the most relevant places for their users around the web. Display ads rely on graphic formats to catch user attention, build brand awareness, and guide users to your site. Hop straight to it here :).

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The 8-Step Process HubSpot Uses to Optimize Google Advertising Costs

Hubspot

billion search queries on Google everyday , paid Google search -- where you pay Google to advertise your content on SERPs for relevant keywords -- is one of the most popular and effective types of online advertising. Modified Broad Match (MBM): MBM allows you to lock in specific keywords within a phrase. With over 3.5 Match Types.

Hubspot 74
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5 Reasons Legacy Brands Struggle With SEO (and What to Do About Them)

Moz

Yet, in my time at Distilled , I've seen just that: numerous name-brand sites in various states of stagnation and even more frustrated SEO managers attempting to prevent said stagnation. It’s a common issue for large, well-established sites — peaking in 2013 and 2014 and never again reaching those highs. But it’s the opposite.

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How to Build an Email List for your B2B Company?

Fount Media

Forms are where businesses get intimate with their future clients in the digital age: they’re where they gather emails, leads, and deliver content. Business-to-business email marketing is a form of email marketing strategy in which you send emails neither to companies nor to individual customers. Games/quizzes on your website.

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6 Ways Agencies Fail Their Clients

ATAK Interactive

Listen, this is the digital marketing age. Where you really have to watch out is when you get locked into a big-time contract with this mindset of “ Oh wait a minute, it’s not going to work for the first six months ”, because the truth is you’re going to get so impatient. I’m your host, Austin LaRoche. You really are.

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B2B Digital Marketing Best Practices to Thrive This Year

Directive Agency

With the year just kicking off, it’s time to lock in your B2B digital marketing strategy for this year! To find keyword-driven topics, we frequently like to use SEMRush to get an understanding of search volume, keyword competition, and a view of how competitive the search engine results pages (SERPs) are. Let’s get started.

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B2B Digital Marketing Best Practices to Succeed This Year

Directive Agency

With the year just kicking off, it’s time to lock in your B2B digital marketing strategy for this year! To find keyword-driven topics, we frequently like to use SEMRush to get an understanding of search volume, keyword competition, and a view of how competitive the search engine results pages (SERPs) are. Let’s get started.