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40+ B2B Marketing Statistics and Benchmarks to Inspire Performance Throughout 2015

KoMarketing Associates

In 2014 we realized 7 billion mobile subscriptions, with a 30% smartphone subscription penetration rate. Since 2010, that’s approximately 52% growth in mobile subscriptions and 600% growth in smartphone subscriptions. Mobile data traffic across the globe was up 69%; Mobile video traffic across the globe was up 55%.

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Meta advertising: what you need to know

illumin

With the success of the social media phenomenon, marketers continuously utilize Meta in their advertising strategies. Platforms like Meta continue to dominate the social media advertising scene, especially with Facebook rebranding to Meta several years ago in order to better integrate its acquisition of Instagram.

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The 10 Best Email Marketing Strategies That Actually Work

TrustRadius Marketing

Keep Email Content Mobile-Friendly. More and more consumers are choosing to access their email messages via mobile device. Sending a message that is not mobile-friendly can lead to fewer clickthroughs and opens. Finally user-generated content can be a more cost-effective way to advertise than traditional methods. .

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New email sender rules: Legitimate mailers will be collateral damage

Martech

The stated goal of the new rules is laudable: Combat spam, phishing and other malicious activities that undermine user trust in email. Marketers will be forced to move to more expensive channels like PPC and display advertising; channels controlled and monetized by the very platforms behind the new rules for email delivery.

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What is a SaaS Company? Top 20 SaaS Companies Killing It in 2022

accelerate agency

It’s accessible online, from both desktop computers and mobile devices, and plans are available, increasing in quantity of storage with higher monthly fees. Automation helps you track and analyze your web-based advertising, attribute sales to the right channels, and get notifications about campaign performance. Image Source 3.

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What is a SaaS Company? Top 20 SaaS Companies Killing It in 2021

accelerate agency

It’s accessible online, from both desktop computers and mobile devices, and plans are available, increasing in quantity of storage with higher monthly fees. . Automation helps you track and analyze your web-based advertising, attribute sales to the right channels, and get notifications about campaign performance. . Image Source.

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2022 MarCom Awards Recognize Walker Sands for Integrated Marketing, Research and Social

Walker Sands

These channels included commercetools’ existing social media platforms, its new Twitter presence, out-of-home advertising, digital display and social advertising, and media relations. This campaign spanned various channels and directed viewers to a landing page that provided more information about commercetools’ business strategy.