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Meta advertising trends and priorities for 2024

illumin

The rise of TikTok has caused many social media networks to question their strategy and product, and Meta is no exception. eMarketer predicts that by 2025, adults in the US will spend more time on TikTok than on Facebook. per user, per hour by 2025. per user, per hour by 2025. billion to 2.06 billion in Q2 2023.

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Marketing Research and Studies News Reports: Twitter’s Decline?

ClearVoice

Social Media Content Marketing Studies and Research. Between now and 2025, Twitter is expected to lose more than 1.1 million of its United States followers, according to a report from eMarketer. The eMarketer report estimates that roughly half a million users in this age range will drop off the social media platform by 2025.

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30 Email Marketing Statistics to Inform Your Mover Marketing Strategy

Porch Group Media

Like texting and social media, email is an integral part of modern-day communication. This is projected to increase by over 376 billion by 2025. Lyfe Marketing A survey from eMarketer revealed that email marketing drives 25% of the overall revenue for businesses surveyed. – eMarketer. billion active Gmail users.

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How to use Facebook and Instagram demographics for success on social

illumin

per user, per hour by 2025. According to eMarketer analyst Debra Aho Williamson, the reason for this competitive edge comes down to user preference; advertisers continue to have a strong preference for Meta. Facebook Facebook is one of the oldest major social media networks and Meta’s founding social site.

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The Rise of Streaming and Audio Advertising Post Cookies

Choozle

How the Transition to CTV Impacts Advertisers As traditional linear TV declines post-2025, the landscape for advertising placements is undergoing a transformation. Discover how Choozle, your strategic partner in navigating the modern media landscape can help with CTV and audio advertising. Schedule a conversation today.

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Ad-supported video-on-demand, cookieless identity resolution, give CTV advertisers more options

Martech

Viewers are flocking to AVOD, an eMarketer study shows. video viewers by 2025, or 165.4 This is critical for modern marketers who increasingly want to buy all of their media programmatically, through the same, unified platform,” Markman said. “In Growing viewership. That’s a promising sign. million people. AVOD audiences.

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The 2022 Essential List of Content Marketing Statistics and Data

ClearVoice

The top goals in content marketing are to boost sales, increase brand awareness and build customer relationships ( eMarketer ). 80% of bloggers report that blogging delivers results ( Orbit Media Studios ). Bloggers are writing longer articles but are publishing less often ( Orbit Media Studios ). Out of the 1.9

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