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Revealing the True Intentions of B2B Marketers: Key Takeaways from NetLine’s 2024 Content Report

NetLine

Introducing NetLine’s 2024 State of B2B Content Consumption and Demand Report For years, NetLine has taken the line that we let the data speak for itself. The 2024 report dives deep into the behaviors of B2B professionals, backed by an unprecedented analysis of the consumption of more than 45,000 individual content assets from the past year.

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Making Moves in 2024: Winning Tactics to Dominate the Supply Chain Market

SalesIntel

With this in mind, Chelsea Madden, VP of Customer Success and Partnerships at SalesIntel, and Kara Smith Brown, CRO & Founder of LeadCoverage , partnered on an in-depth webinar to provide supply chain marketers with key sales and marketing tactics to create a commanding presence market presence in 2024.

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The power of social intent data for revenue growth with Colin Day

Oktopost

” – Colin Day, Managing Director EMEA, Oktopost Social intent signals are valuable indicators of engagement that can be tied to revenue generation for B2B organizations. He suggests that marketers need to focus on two aspects of social intent data: real-time engagement and long-term patterns.

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The Future of Lead Generation: 7 Trends Dominating 2024

Inbox Insight

Scoring models consider factors like: Pages visited Time spent on site Content topics accessed Recency and frequency of engagement Keyword searches Job title and role Firmographic data Prospects displaying high intent signals become hot leads to prioritize. Those with low intent may need more nurturing.

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How to Leverage Intent Data for Personalized B2B Marketing to Achieve Sales Target in 2024?

Only B2B

Let’s delve deep into Intent Data in Personalized B2B Marketing. Must Read: First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences Diving Deeper: Types of Intent Signals in B2B Now, intent data isn’t a one-size-fits-all solution. There are two main types to understand: 1.

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Poll Results: Which B2B Marketing Trends Will Be Most Prevalent In 2024?

B2B Marketing Exchange

But we wanted to hear it from you, so we took to our social channels and hosted a poll to determine which of our top 4 trends will be most prevalent in 2024. as the one to watch in 2024 was artificial intelligence. The post Poll Results: Which B2B Marketing Trends Will Be Most Prevalent In 2024? Curious about the results?

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12 High-Impact Tools for Revenue Operations Teams in 2024

Zoominfo

The following are some examples of top revenue intelligence tools that use data to enable better business decisions: ZoomInfo : A comprehensive provider of revenue intelligence solutions, including call recording and analysis, cutting-edge buyer intent signals, and highly accurate B2B data that powers sophisticated, AI-fueled models and apps.