SpotMe Blog

OCTOBER 23, 2023

But when it comes to gauging the effectiveness of HCP event engagement, the benchmarks are less clear-cut. Given that events often represent the most significant investment in your omnichannel portfolio, relying on guesswork may not be a good idea. To watch the event on demand and download the slides, register for our free content hub.

Advertising Benchmark 52

Advertising Benchmark Activities Conversion Webinar Metrics 52

Madison Logic

MARCH 26, 2024

Understanding how to leverage each media channel allows you to quickly craft personalized nurture paths that urge decision-makers through the funnel and helps ensure that the right message reaches decision-makers at the right time in the right place.

Account Based Marketing 52

Account Based Marketing ABM Top of Funnel Webinar Metrics 52

MKT1

SEPTEMBER 20, 2023

Sendoso From Sendoso: Sendoso is a Sending Management Platform that optimizes your existing channel strategy with meaningful, well-timed direct mail touchpoints. Use us as a pipeline accelerator to: engage buying committees, improve demo and event attendance rates, boost email open/response rates, and amplify field marketing efforts.

Multi-Touch Attribution 104

Multi-Touch Attribution Lead Ranking Activities Marketing Analytics Tools 104

MKT1

DECEMBER 12, 2023

Understanding the 4 high-level ways to drive growth Analyzing and understanding the 3 marketing strategy drivers (your inputs) Identifying and making room for big bets Part 2: What are the best channels for your startup? That’s where RevenueHero comes in—to help you improve conversion. What is a campaign anyway?

Campaigns 111

Campaigns Effectiveness Top of Funnel Marketing Analytics Tools 111

B2B Marketing Exchange

NOVEMBER 15, 2023

The campaign achieved a remarkable 72% conversion rate for meetings booked with sales, along with over 50,000 impressions of the music videos on LinkedIn. Channel Partner Marketing The Channel Agency — Purechannels Carahsoft, in collaboration with The Channel Agency — Purechannels, successfully generated leads for three U.S.

Digital Asset Management 52

Digital Asset Management Account Based Marketing B2B Thought Leadership Advertising Agencies 52

Single Grain

NOVEMBER 29, 2019

billion by 2024 by 2024 and, moreover: 75% of business owners have said that they currently use marketing automation to run their marketing campaigns: 91% of users think that marketing automation is of “vital importance” for the general marketing campaign success in every communication channel. billion in 2019 to $6.4

Marketing Automation Services 124

Marketing Automation Services Digital Asset Management Marketing Automation Work Management 124

Martech Advisor

MARCH 5, 2020

” Using a variety of marketing automation tools, marketers today can automate anything between bulk email delivery and managing end-to-end, omni-channel marketing campaigns. B in matter of 5 years between 2019-2024. For example, your awareness funnel will include social media channels, website blogs, email marketing etc.

Marketing Automation Services 123

Marketing Automation Services Enterprise Management Marketing Automation Work Management 123

Convert

MARCH 13, 2024

In this guide, we’ll take a closer look at the key things you need to consider, with input from seasoned conversion rate optimization pros. G2 rating: 4.5/5 The tool is optimized for high throughput, supporting many experiment types, goals, and multi-variate testing. G2 rating: 4.6/5 G2 rating: 4.1/5

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52

Valasys

JANUARY 2, 2020

billion by 2024. The year 2020 will be a year of channel integration in PPC advertising. Michelle Morgan, Director of Client Services at Clix Marketing states: “If you are not looking to the news channels in the coming year, you’ll miss out on new business. Brands will need to go where their audiences are in 2020.

Paid Content 64

Paid Content PPC Trends Marketing AI 64

Single Grain

APRIL 25, 2022

Moreover, the success rate of paid search marketing is always high. In fact, by 2024 the paid search market size is expected to grow by over $191,104,000 : Well-crafted, targeted ads can really increase the potency of a marketer's advertising efforts. Key Services: Launching multi-channel paid marketing campaigns.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Single Grain

SEPTEMBER 14, 2022

billion by 2024 at an average growth rate of 13.1%. Fortnite’s Travis Scott attracted over 27 million players to his concert, making it one of the most successful events in the metaverse and a Fortnite record: Over 50% of the metaverse users are 13 years of age or younger. To enjoy gaming in a virtual world.

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

Single Grain

NOVEMBER 14, 2023

Whether you’re a seasoned PPC advertiser or you’re just getting started, there’s always room to explore alternative ad channels to grow your business, and often the cheapest ad networks are overlooked. That means the potential reach is much higher, but the expected click-through rate and conversion rate is lower.

PPC 98

PPC Cost Per Click Paid Search Agency Cost Per Thousand 98

Convert

DECEMBER 8, 2023

The A/B testing tool market is bursting at the seams in 2024, with over 50 options to choose from. In this blog post, we’ll outline the factors you should consider when making your decision and share our top picks for the best A/B testing tools of 2024. And that number is only growing. You’re spoilt for choice.

Budget Programs 52

Budget Programs Enterprise Management Work Management Marketing Management 52