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What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

However, I also need to know how to improve my marketing strategy starting in January and ensure the best outcome for my marketing programs in 2020. Forward-facing organizations will take advantage of the insights that technologies like AI and marketing automation provide, by viewing their 2020 marketing plans as organic rather than fixed.

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7 Marketing Trends Not to Miss in 2020

Magisto

Here we are, it is finally 2020, the beginning of a new year and a new decade. With the evolution of online marketing over the past decade, and major marketing trends of 2019 and beyond we’re here to share our top 7 trends that are not to be missed in 2020. And we’re here to help! Instagram Stories.

Trends 84
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How can PR and influencer marketing work together in a crisis?

Sprout Social

Video game maker, CD Projekt Red, suffered an embarrassing PR crisis in 2020 when there were significant recalls of its Cyberpunk 2077 game due to bugs. — Jason Schreier (@jasonschreier) December 18, 2020. — Alanah Pearce (@Charalanahzard) September 17, 2020. pic.twitter.com/53fZ37Av98. pic.twitter.com/bw9FYlTOI4.

PR 125
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The MozCon Virtual 2020 Final Agenda

Moz

9:00am – Keynote – Welcome to MozCon Virtual 2020 + State of the Industry. In her talk, Shannon will challenge the desire for virality over consistency when it comes to digital PR and link building campaigns, while exploring the impact on the industry, team morale, and client expectations. Tuesday, July 14th. 8:30am – Networking.

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The MozCon Virtual 2020 Final Agenda

Moz

9:00am – Keynote – Welcome to MozCon Virtual 2020 + State of the Industry. In her talk, Shannon will challenge the desire for virality over consistency when it comes to digital PR and link building campaigns, while exploring the impact on the industry, team morale, and client expectations. Tuesday, July 14th. 8:30am – Networking.

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LinkedIn Algorithms Integrate Dwell Time to Improve Feed Rankings

Valasys

On the 12th of May 2020, in an announcement made on LinkedIn Engineering blog , it was revealed how LinkedIn is all set to improve its feed for individual members based on their time distribution on the feeds – the dwell time. Read more on How Google’s May 2020 Core Update Will Impact Your Business Sustainability.

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SEO Clickbait: Pros, Cons & How to Leverage Clickbait for SEO

seo.co

To understand how the phenomenon came to be, we must look at the two signature qualities that allow it to exist: the motivation to earn clicks by any means necessary, and the social element of viral ideas. For example, you might title an article Why I’m Spending $300K on YouTube Ads This Year (And Why You Should Too). Sensational?

SEO 98