How Dissatisfied CEOs Push Marketers into the Future
markempa
FEBRUARY 25, 2013
This is probably why doing a better job of acting on data to improve marketing performance is the goal of 66% of the 1,260 marketers surveyed as part of MarketingSherpa’s 2013 Marketing Analytics Benchmark Report. Marketing Data: Using predictive analytics to make sense of big data. Check out the report’s free excerpt.).
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