Outgrow

APRIL 9, 2024

We recently interviewed Don McGuire for our monthly podcast – ‘ Marketer of the Month ’! No problem, just watch the Podcast! On the hard KPI side, we measure everything from awareness down to purchase intent. Welcome to the Marketer Of The Month blog! Thanks for joining us, Don. Don McGuire: Great to be here.

Marketing AI 52

Marketing AI CMO Small Business Marketing Lead Ranking 52

Aberdeen

JANUARY 23, 2019

Read on for the latest industry research reports, tips for using intent data, and expert projections of what 2019 might bring to the intent data space. Fit, Intent, Opportunity. Learn about three data points startups should use to determine their strongest prospects. Global ABM Players. B2B Marketing Trend Watch.

Buyer Intent 40

Buyer Intent Intent Data Intent Account Based Marketing 40

Aberdeen

MARCH 8, 2019

According to the company’s press release, a deep learning neural net enables the NLP capabilities to determine purchase intent and extract insights from previously unlinked data points, such as product descriptions, user reviews, user-generated content, and behavioral data. MA-based Data Startup Tunes into Transaction Details.

Marketing AI 40

Marketing AI Ideal Customer Profiles B2B Marketing DemandBase 40

Aberdeen

JANUARY 29, 2019

Scripps School of Journalism and has consulted for hundreds of organizations from startups to Fortune 500 companies. Check out Aberdeen’s comprehensive report Demystifying B2B Purchase Intent Data to learn more. ”… there would be around 1% that would give a cohesive definition to what it is and how it’s used.”

Marketing AI 40

Marketing AI Paid Search Agency PR Advertising Agencies 40

Martech Advisor

DECEMBER 19, 2019

Understand Search Intent. For instance, a Google search for marketing automation doesn’t reveal much about the purchase intent, and therefore, Google often returns informative content in SERPs. Bottom-of-the-funnel: Top marketing automation applications for startups, or how much does cost? Wrapping Up.

Top of Funnel 66

Top of Funnel Google Dwell SERP 66

Outgrow

OCTOBER 21, 2019

And a company that could have easily sunk as a failed startup, ended up selling itself for $170 million, because of this content strategy. Podcasts And Webinars. Podcasts and webinars are no less when it comes to creating a good content marketing strategy. This increases purchase intent, and in turn, sales revenue.

Interactive Marketing 40

Interactive Marketing Paid Content Top of Funnel Webinar Metrics 40

Single Grain

FEBRUARY 17, 2020

We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. The idea is to foster awareness of your brand's expertise via well-crafted blog posts, videos, podcasts, infographics, etc. . Nielsen agrees: Branded Content Grows Purchase Intent. Get A Free Consultation.

Paid Content 140

Paid Content Examples Brand Identity Branding 140