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This Month in Email: A Recap of Email Marketing News in June 2023

Litmus

banks are lagging on email cybersecurity measures , with only 47% implementing Domain-based Message Authentication, Reporting and Conformance (DMARC). Meet Val Geisler : conversion & retention strategist and copywriter, and guest in this month’s Community Spotlight. Research suggests U.K. An attorney sues Microsoft for $1.75

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Top 50 B2B Content Marketing Influencers and Experts To Follow #CMWorld 2023

Top Rank Marketing

List Methodology: For this list we utilized the Traackr influencer marketing platform to measure resonance surrounding the topic of content marketing. Many thanks go to all the people who are actively sharing knowledge about content marketing in 2023 by engaging and working to elevate others with insight and expertise on the social web.

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Black Friday Isn’t Dead. Here’s How to Win More Online Sales in 2020

Unbounce

This year is a bit different though—COVID-19 has upended the economy and new social distancing measures have changed the in-person shopping experience. Val Geisler, CEO of Fix My Churn , pointed out on Twitter what happens when you repeatedly try to push the same deal to shoppers. Baby Yoda purchase, you must.”)

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Creating Internal Buy-In for Inbound Marketing in Higher Education

Hubspot

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

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#SproutChat Recap: Identifying Your Metrics & Goals on Social

Sprout Social

However, in order to accurately measure social ROI, you need to first identify the data and compile presentable reports with digestible social media metrics. — Val Vesa (@adspedia) November 16, 2016. Marketers understand that the real value of social media isn’t represented in the data but rather in the analysis.

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Trusted Content Marketing Metrics to Get Leadership Buy-In

Content Standard

Take Val Swisher’s advice, founder and CEO of Content Rules: “The only way to sell anything to management is through ROI. To learn about effectively measuring content ROI, check out Skyword’s free eBook: The How and Why of Content ROI: Defining Goals and Measuring Success. Tips to Build Your Pitch.

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IoT 2016: Top 100 Influencers and Brands

Onalytica B2B

Below you can see another network map created with our Influencer Relationship Management software (IRM) showing the #3 Influencers Val Afshar at the centre, and the conversations to and from the different influencers in his field. #IoT 2016: Top 100 Influencers and Brands Click To Tweet. Get a free demo today by clicking the button below!