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22 Exceptional Business Blogging Guides, Tips & Tactics

Webbiquity

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. Yet blogging requires considerably less expense and effort than other top marketing tactics like live events, webinars, and video. How can you increase your content marketing footprint through guest blogging?

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How to Create a Killer SaaS Content Marketing Strategy

Single Grain

For most SaaS companies, the reasons to start content marketing are beyond compelling. For instance: On average, content marketing costs 62% less than traditional marketing, yet generates around 3x more leads. SaaS companies that use content marketing see 30% higher growth rates and 5-10% higher retention rates.

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In Case of Emergency: How to Create & Launch a Content Marketing Campaign in 5 Hours

Hubspot

In marketing, as in life, situations will inevitably arise that require a certain amount of scrappiness. Or maybe, like HubSpot, you store your backup content deep under ground in a radiation-resistant inbound marketing bunker, right next to your stockpile of blog posts. We need more leads!” is the battle cry. And Twinkies.*.

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Natural vs. Unnatural Links: What’s the Difference? How to Build a Natural Backlink Profile

seo.co

To get around this, many search marketers simply adjusted their link building tactics to make their links appear to be more natural, rather than relying on the cultivation of purely natural links. Semantic search, including artificial intelligence and natural language processing now help to determine whether an acquired link was “natural.”.

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101 Blog Post Title Ideas

seo.co

Content marketing is one of the best strategies for building a promoting a brand, but planning and strategizing is hard work. Most content marketers (especially newbies, but seasoned vets as well) struggle coming up with new topics as their campaigns roll on. Shareability. In this guide, I’m bringing you 101 of them.

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The Anatomy of a Great How-To Guide

Scoop.it

There is a subcategory to this category of question that content marketers often like to produce: the how-to. There is a subcategory to this category of question that content marketers often like to produce: the how-to. In this post, we’ll show you how to write one and dive deep into the anatomy of a great how-to guide.

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The Anatomy of a Highly Shareable List Post [Infographic]

Hubspot

If you want your posts to perform really well, you're going to need to make sure they include all the elements of an optimized and highly shareable list post. To help show you what an optimized list post looks like, the folks at Siege Media created the infographic below. What's not to love?

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