Content Standard

AUGUST 23, 2018

In resisting a $3 billion acquisition offer from Facebook—and, according to TechCrunch , a $30 billion purchasing offer last year from Google—the company’s behaviors signal that its product isn’t something to be folded into a larger brand. Rather, its product is the brand. Image attribution: Isaiah McClean.

Advertising Agencies 40

Advertising Agencies P2P Paid Search Agency Multi-Channel 40

KoMarketing Associates

JANUARY 26, 2016

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Then use audience targeting and Facebook ads to get people to see it and sign up.”. Steal from B2C. And it’s no wonder!

Social Media 96

Social Media Media B2B Tips 96

B2B Marketing Insights - WE

APRIL 27, 2018

Learn more about our B2B marketing services and how we can create a successful marketing campaign for your business. For example, manufacturers funnel the vast majority of their efforts into product production. Key takeaway: Take a P2P (people-to-people) or H2H (human-to-human) approach when making customer connections.

Marketing Budget 40

Marketing Budget B2B Marketing Marketing & Strategy Marketing Strategy 40

Directive Agency

JUNE 24, 2019

Blake Emal : You got a degree in cinema and production. Well, we met with the growth team of Facebook. I’m in a conference room with VP level people at Facebook and we’re going over, how can Facebook improve their SEO? Marketing a real product that people can buy and subscribe to is awesome.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Directive Agency

JUNE 24, 2019

Blake Emal : You got a degree in cinema and production. Well, we met with the growth team of Facebook. I’m in a conference room with VP level people at Facebook and we’re going over, how can Facebook improve their SEO? Marketing a real product that people can buy and subscribe to is awesome.

Work Management 40

Work Management Planning Marketing Management Peer-to-peer 40

Sprout Social

JUNE 27, 2023

My parents are on Facebook, Gen Z is on TikTok. In this niche, there are online communities like Facebook Groups and sub Reddits where carriers and professional truck drivers talk to each other. Don’t talk to businesses about a product. They started on Instagram, Vine and Facebook for companies in the early days.

Marketing AI 92

Marketing AI Creativity Burn Rate B2B Thought Leadership 92

Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 6 social media network updates that you missed by iMedia Connection.

Social Media 100

Social Media Social Marketing Work Management Media 100

Directive Agency

JULY 15, 2019

On this episode, we speak with Tim Soulo, the Chief Marketing Office and Product Advisor at Ahrefs. So business potential three means that the topic that you’re covering … your tool, your product or service … is an irreplaceable solution within the topic. Blake Emal: Welcome to the Yours in Marketing podcast.

SEO 40

SEO Paid Content Budget Programs Tools 40

Biznology

FEBRUARY 12, 2013

When you’re doing brand protection or customer service, even I have a apt sayings such as “hugs not horns” and “be kind for everyone you meet is fighting a hard battle.” Are people discussing your company, your product, your services, or you? Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*).

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Single Grain

SEPTEMBER 16, 2022

Tech giants such as Google, Facebook and Microsoft are some of the few companies currently making an enormous profit from user data. By 1999, people were starting to be able to engage with each other on the Internet via social media platforms, content blogs, and other services. Therefore, when a user searches for an answer, web 3.0

Marketing AI 29

Marketing AI Web 2.0 Paid Content Peer-to-peer 29

Online Marketing Institute

DECEMBER 9, 2009

Typically, B2B markets are smaller, products and services are more complex, and sales cycles are longer. For B2C websites, the majority of content focuses purely on product information. The target keyword glossary, therefore, included both specific product terms and issue-based terms. Content is key for B2B websites.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Directive Agency

JUNE 18, 2019

So, two places I would say B2B leaders should look is surprisingly enough, Facebook. Blake Emal : What’s the key difference between if you’re writing a post or just a comment on LinkedIn versus a Facebook group, or maybe you’re writing an article or preparing a presentation, like a speech? It was just too much.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JUNE 18, 2019

So, two places I would say B2B leaders should look is surprisingly enough, Facebook. Blake Emal : What’s the key difference between if you’re writing a post or just a comment on LinkedIn versus a Facebook group, or maybe you’re writing an article or preparing a presentation, like a speech? It was just too much.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40

Directive Agency

JULY 22, 2019

For me, it’s about finding resources for video production, for audio production that I could spend a little bit of money here and then use my time to make more money in another client or another step. There’s certain things that I keep off-limits; I have a private Instagram, my private Facebook.

Paid Content 40

Paid Content Paid Search Agency POS Work Management 40

Convince & Convert

SEPTEMBER 15, 2011

I like to think of the acronym B2C and B2B as really being more like P2P now, people to people. You do a little bit on Facebook, but it’s great for that scheduling. If I’m in Twitter and Facebook and LinkedIn and Google+, is that inherently better than just being in a couple? I love HootSuite for Twitter.

Curation 145

Curation Work Management Marketing Management Lock-In 145

Convince & Convert

SEPTEMBER 20, 2010

Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. But yet so many companies are using Twitter as a post-modern headline news service. link] [link] Face to Facebook RT @jaybaer Is Twitter for Business Even Worth the Trouble? Interaction. Wrong approach.

Twitter 148

Twitter CRM Business Paid Search Agency 148