Hubspot

MAY 11, 2018

If you landed on this blog post, you’re probably considering a career in public relations. Read on to find out if a career in public relations is right for you. What is Public Relations? Public Relations can be boiled down into two main responsibilities: promoting a brand and protecting it.

Public Relations 74

Public Relations PR Press Conference 74

Champion Communications

JULY 17, 2023

Public relations has long been an intriguing field that has captivated the masses – and now, with the advent of digital media, the industry has undergone a significant transformation, becoming an essential aspect of business operations. But did you know that PR has inspired some of the most popular TV shows over the last decade?

PR 62

PR Public Relations Ethics Transparency 62

Oktopost

SEPTEMBER 24, 2019

Ethics, leadership, financial performance, product quality, customer service, and environmental stewardship are just a few factors that are considered. It’s about building credibility and positive regard before you have a viral Twitter mess to clean up. A company’s reputation is based on many factors. Practice Transparency.

Enterprise Management 83

Enterprise Management Work Management Marketing Management Ad Building 83

B2B Memes

NOVEMBER 29, 2011

In more than 20 years as a B2B editor, I worked frequently with both public relations and marketing people. For both areas, content is power on the social web and to the extent we can create it and move it virally through a network, we will be successful. Related posts: Wine, Roses, and Oil: PR and the Truth.

Content 100

Content PR Social Media Ethics 100

Marketing Craftmanship

APRIL 19, 2011

Following publication, SharesPost CEO David Weir voiced strong objection to Berman’s column – in a letter to the editor at the Wall Street Journal and through an aggressive behind-the-scenes campaign directed at any blog editor willing to listen – focused on the journalistic ethics of Berman’s methods, as well as the accuracy of his reporting.

PR 100

PR Ad brokers Opinions Ethics 100

Webbiquity

MAY 17, 2010

In the author’s analysis, a maverick marketing program “must include at least three of seven key components: marketing innovation, consumer engagement, buzz or public relations, new media usage, a viral aspect, promotion, or opt-in marketing.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Television marketing Work Management 100

Convince & Convert

SEPTEMBER 7, 2010

It’s a boullabaise of advice and observations on social media, viral marketing, and customer experience, with a side order of social media how-to. I have found Scott to be exceptionally ethical in every way. I also appreciate his willingness to share his past mistakes for the readers benefit. I don’t think it does.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115