Buffer

APRIL 18, 2022

To add more fuel to the fire, OpenSearch clients for the languages we use, did not yet support transparent AWS Sigv4 signatures. Switch our infrastructure to use an elasticsearch cluster hosted on Elastic’s cloud. AWS Sigv4 signing is a requirement to authenticate to the OpenSearch cluster using AWS credentials.

Elasticity 71

Elasticity Work Management Ad Exchange Amazon 71

Unbounce

AUGUST 6, 2021

Competition-based pricing works for businesses competing in a highly saturated market, but your strategy ultimately comes down to the elasticity of consumer demand. Be mindful of how competitors use geography, psychology, and premium offerings to determine their pricing. How much would a customer spend on their product and why?

Landing Pages 144

Landing Pages Research Top of Funnel Marketing Analytics Tools 144

Convert

SEPTEMBER 20, 2022

This is especially common in product experimentation, where you can isolate cohorts based on their pricing tier, signup time, signup source, etc. It’s like multivariate testing on steroids, albeit with less transparency in interaction effects (thus, a lower learning potential). Use cases: “Conversion signal mapping.” Image Source.

Conversion Rate 69

Conversion Rate Click Rate Statistics Landing Pages 69

Marketing 261

DECEMBER 5, 2018

Source: Amazon, Miliko Transparent Hardcover A5 Ruled Notebook. Plus, it’s excellent for improving the elasticity of the skin and reducing wrinkles. They print out all the selected photos throughout the year and put them into cute little books — all at a very affordable price. Source: Shinola, Small Paper Journal.

Work Management 91

Work Management Amazon Cable Bundling 91

SnapApp

APRIL 25, 2018

We have to educate—and depending on your company's pricing strategy—often get potential customers all the way into a free trial or using the freemium product. The recent release of Chargify Elastic Billing™ was a culmination of hard work and collaboration across all departments. Shayla Price.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

We have to educate—and depending on your company’s pricing strategy—often get potential customers all the way into a free trial or using the freemium product. The recent release of Chargify Elastic Billing was a culmination of hard work and collaboration across all departments. Shayla Price.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

ClearVoice

JUNE 16, 2020

This independent non-profit based in Spain monitors public authorities and lobbies for transparency. To make the story more easily understood and intriguing, she shares the exact prices of butane, rather than simply saying it has increased, complete with a chart for visual learners. The Civio Foundation.

Statistics 112

Statistics Storytelling Paid Search Agency Sample 112

Convert

APRIL 18, 2022

Yeah, what does it have to do with A/B testing pricing? And while the dress mystery was ultimately resolved (it was black and blue), pricing tests have no concrete conclusion. Pricing Strategy – What it is & How to Choose One For Your Brand. Your pricing is the exchange rate on the value you’re creating in this world.

Pricing 52

Pricing Price Ethics Marketing & Strategy 52

Unbounce

NOVEMBER 7, 2019

Xpand is a no-tie, elastic shoelace system that can be installed on any shoe or boot to create adjustable, higher performing, fuss-free footwear. Example #15: Xpand No-Tie Laces. Since raising $1.2 million in crowdfunding to support their launch, they’ve quickly expanded their business and product offerings to meet demand.

Landing Pages 145

Landing Pages eCommerce Examples Paid Content 145