Only B2B

FEBRUARY 28, 2024

Intent is the lifeblood of sales. Intent data paints a panoramic picture of the B2B arena -revealing current interests, challenges, and needs of target audiences, resulting in increased conversions and accelerated pipeline. Must Read: What are the Benefits of B2B Intent Data? Wondering why people buy?

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Only B2B

AUGUST 21, 2023

The traditional methods of cold calling and generic outreach have given way to a more sophisticated approach that leverages data and insights to connect with prospects who are genuinely interested in your offerings. Intent data has emerged as a game-changer in B2B prospecting.

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DealSignal

MARCH 2, 2024

These insights are shaped by prescient, effective data, such as audience demographics, traffic sources, engagement rates, and attitudinal information, among others. With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear.

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Inbox Insight

OCTOBER 27, 2023

In this ever-evolving landscape, one powerful tool has emerged that is revolutionizing the way B2B marketers work: buyer intent data. According to our first party research conducted within our IFP community, 99% of B2B marketers have witnessed significant sales and ROI increases by harnessing the power of intent data.

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Only B2B

FEBRUARY 21, 2024

We’re entering a new era where personalization reigns supreme and the key to unlocking its potential lies in a powerful tool: intent data Think of B2B intent data as the secret sauce that unlocks a deeper understanding of your prospects. What is Intent Data, anyway? What is Intent Data, anyway?

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Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

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DealSignal

APRIL 10, 2024

The days of creating inbound programs and waiting for prospects to get in touch with you first are becoming less effective. Table of Contents [Open] [Close] What is B2B intent data? Signs of buyer intent What types of intent data are there? B2B intent data is a collected set of those signals.

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NetLine

DECEMBER 18, 2023

Intent data is a collection of behavioral data points that help identify prospects at the account- or buyer-level with a high propensity to convert based on their level of interest in a product or service. This data enables sales teams to focus marketing spend on prospects who are actively ready to buy.

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Only B2B

OCTOBER 13, 2021

In this case, intent data can be useful. Your sales and marketing teams can use intent data to learn more about the customers who are approaching, departing, and progressing through your sales pipeline. However, not every intent data source will be best suited for your company.

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Martech

DECEMBER 19, 2022

In B2B sales and marketing, intent has become an essential ingredient as salt and pepper are in cooking. With our increasing reliance on intent data and its broadening definition, now is a good time to assess the state of intent and plan on what might be ahead.

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NetLine

DECEMBER 27, 2023

In this post, we are going to take a look at how B2B marketers can effectively integrate intent data into their martech stack to unlock its full potential. We’ve identified four key components of a martech stack that enables marketers to effectively use intent data to its fullest potential.

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Only B2B

FEBRUARY 11, 2024

That’s where intent data comes in as your compass, helping you identify potential customers actively searching for solutions like yours. But with different types of intent data available – first-party, second-party, and third-party – choosing the right one can feel like a complex puzzle.

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Only B2B

SEPTEMBER 6, 2023

In the ever-evolving landscape of B2B lead generation , one element has emerged as a game-changer: Intent Data. Intent data is an intricate record of their online actions, encompassing a diverse array of activities, from the keywords they search for to the content they voraciously consume.

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Only B2B

JULY 13, 2023

In the current digital era, data is essential to optimizing marketing tactics, and intent data has become a game-changer for B2B event marketing. In this blog, we will delve into the world of intent data and explore its relevance in enhancing event marketing effectiveness.

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Albacross

NOVEMBER 13, 2023

Stockholm, Sweden – 13.11.2023 – Albacross , Europe’s leading provider of account-based marketing (ABM) and buying intent data solutions, is thrilled to announce a landmark partnership with Bombora, the globally recognized leader in offering intent data for B2B sales and marketing.

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NetLine

DECEMBER 7, 2023

While we’ve explored the insights and advantages B2B intent data offers in previous posts, let’s shift our focus to a specific application of this transformative resource: Account-Based Marketing (ABM). Buyer-level intent data helps you to point out the buyers working at in-market accounts.

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NetLine

MARCH 27, 2023

The B2B Landscape Will Soon Experience a Seismic Shift Try as we might, the ripple effects of the pandemic are inescapable. In fact, what you want to be is more…intentional. Highlighting Why Intent Data Matter As third-party cookies go by way of the dinosaurs, you’re going to be seeing quite a bit about intent data in the coming years.

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Only B2B

FEBRUARY 6, 2024

The global B2B intent data market is expected to reach a value of USD 2.16 billion by 2027, growing at a CAGR of 22.7% – [ Forbes report ] At this point, where the marketing landscape is full of noise, the most successful B2B businesses are already reaping the benefits of intent data — to maximize revenue.

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Content4Demand

NOVEMBER 5, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Intent helps define that granularity.

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Only B2B

SEPTEMBER 21, 2021

The success of B2B sales and marketing is strongly reliant on data. However, simply using the data to reach out to your prospects is insufficient. Every effective marketer and salesperson understands the true value of B2B data and how it can help them reach their overall business goals. What Is Intent Data?

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NetLine

JUNE 12, 2023

We’ve covered the topic of buyer-level intent data in many posts on the NetLine blog, including an overview of ‘What Exactly Is B2B Intent Data?’ and ‘Why Intent Data Matters’. What Insights Can B2B Intent Data Provide? However, most of the data trail that is left by B2B buyers isn’t relevant.

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Inbox Insight

DECEMBER 1, 2020

If you want to take your demand gen and lead gen efforts to the next level with intent signal s , it’s vital to use data in the right way. Our latest research highlights that 56% of B2B marketers struggle to ensure that their Sales teams utilize insights from intent data. Not sharing insights with your company.

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PureB2B

MAY 30, 2022

[In this article we’re going to look at buyer intent data, what it is, how it’s collected and, how you can use intent data to supercharge your marketing and sales campaigns.]. Enter: intent data. What is intent data? Intent data is information collected about a person’s behaviour online.

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Zoominfo

MAY 31, 2023

With increased investments in intent data, targeting capabilities, buying committee concepts, and integrated ABM technology tools, creating a solid ABM engine is more accessible than ever. Bottom line: intent data is gold. The good news?

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Only B2B

JUNE 30, 2023

In the rapidly evolving landscape of B2B marketing and sales, understanding and leveraging buyer intent has become crucial for driving growth and achieving success. Traditional marketing approaches that rely solely on demographic data and generic targeting are no longer sufficient. According to Salesforce , B2B buyers are 2.8

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Binary Demand

JUNE 29, 2023

[ps2id id=’overview’ target=”/]Understanding the intentions and interests of potential buyers is crucial for driving successful campaigns and maximizing return on investment (ROI). This is where B2B intent data comes into play.

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Binary Demand

JUNE 29, 2023

[ps2id id=’overview’ target=”/]Understanding the intentions and interests of potential buyers is crucial for driving successful campaigns and maximizing return on investment (ROI). This is where B2B intent data comes into play.

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SalesIntel

JANUARY 21, 2022

.” Enter Buyer Intent data. Buyer Intent data provides unprecedented insight into your prospects’ behavior by tracing intent signals across the web. What is Intent Data in a Nutshell? What is Intent Data in a Nutshell? Know Your Potential Customer’s Intent.

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Content4Demand

AUGUST 17, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. He expects intent data to play a vital role in the future of B2B content.

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Inbox Insight

OCTOBER 6, 2020

According to our latest research, 99% of B2B marketers are now using intent data to some extent, in order to find out what motivates their audience, what topics or subjects they are researching, what their journey looks like, and when they will be ready to convert. This can be tracked using first party data as well as third party data.

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Valasys

SEPTEMBER 8, 2023

Introduction How can businesses effectively attract the attention of consumers who are empowered, discriminating, and overloaded with choice in this day and age? As the environment of leads develops, AI-powered intent-based marketing is developing as a means of unlocking meaningful consumer connections. What is Intent Data?

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DealSignal

DECEMBER 9, 2022

These insights are shaped by prescient, effective data, such as audience demographics, traffic sources, engagement rates, and attitudinal information, among others. With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear.

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Content4Demand

SEPTEMBER 17, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Intent should be a compass for your content strategy, not a map.

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DealSignal

MAY 15, 2022

How Does Intent Data Differ from Web Tracking Data? Although similar, web tracking data should not be confused with intent data – intent data is aggregated across tens of thousands of websites. With intent data, you can. What Is Intent Data?

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Content4Demand

OCTOBER 6, 2021

We recently gathered 10 intent data experts and power users and collected their tips and insights in The Content + Data Connection: 10 Top Marketing Executives Explore the Rewards of Integrating Intent Data into Content Strategies. Is there a compelling event that’s driving demand signals? For how long?

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SalesIntel

JULY 10, 2023

Understanding buyer intent has become crucial to marketing, sales, and revenue operations (RevOps) strategies in the current competitive business climate. Why Intent Data is Crucial in Modern Marketing and Sales: Marketing and sales professionals face an uphill battle in reaching and converting potential customers.

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Leadspace

SEPTEMBER 16, 2022

If you work in sales or marketing, there probably hasn’t been a day where you have not heard about implementing or operationalizing intent data to target and engage your prospects effectively. But what is Intent data? This insight often correlates to potential intent to take a specific action.

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