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Search Engine Marketing (SEM) Best Practices

Webbiquity

Search engine marketing (SEM) can be a powerful lead generation source, or a complete waste of money. B2B marketers often get less from their SEM programs than possible by overlooking basic but critical steps. Here are some best practices to optimize your results from SEM campaigns: 1. Share this on del.icio.us. Tweet This!

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Best Search Engine Marketing Tips of 2009, Part 2

Webbiquity

Get the answers to these questions and many others here in more of the best articles and blog posts on search engine marketing (SEM) from the past year. Carrie Hill explains how to use demographic targeting tools from AdWords, MSN AdCenter and Yahoo to increase conversion rates for b2c search marketing programs. Post this on Diigo.

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7 Things I Didn’t Get Out of SMX Social Media and 2 Important Things That I Did

KoMarketing Associates

I had to chuckle when I saw some jaws drop at Tamar Weinberg’s mention that she had actually dugg over 18,000 articles in Digg since she started using it. If you read this blog post and were at the SMX event, why not add a comment as a registered user and alert us to your SEO/SEM blog, RSS feed or profile?

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What is Webbiquity? How to Be Everywhere Online

Webbiquity

This new environment has created the conditions for web presence optimization : using all of the tools now available to make a company as “findable&# as possible not only for branded searches but also for key phrases that uniquely describe the enterprise and its offerings. Share this on del.icio.us. Post this on Diigo.

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Looking Back at 100: Top 10 Posts on the Webbiquity Blog (So Far)

Webbiquity

The inaugural post on Webbiquity explains the concept of web presence optimization—how websites, blogs, SEM, SEO, interactive PR, content marketing, social networking, reputation management and social media can work together to make a company or individual omnipresent online for their targeted description or value statement.

RFP 100
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(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. How to listen in a bad economy- 67 social media/web/reputation management tools and sites by Social Media Today.

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The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Social media monitoring tools are an excellent first line of defense for tracking brand mentions, and in some cases brand sentiment as well, from sources across the web. But to make sure nothing gets missed, marketers often deploy a second layer of tracking tools. Reputation Management Tools. Social Search Tools.

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