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8 Effective B2B Lead Generation Strategies [Webinar Recording and FAQ]

LeadSquared

On what parameters do you differentiate between cold, warm, and hot leads? Over a period of time, I have observed that it is very challenging for a lot of people to differentiate between cold and warm leads. The post 8 Effective B2B Lead Generation Strategies [Webinar Recording and FAQ] appeared first on LeadSquared.

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8 Effective B2B Lead Generation Strategies [Webinar Recording and FAQ]

LeadSquared

On what parameters do you differentiate between cold, warm, and hot leads ? Over a period of time, I have observed that it is very challenging for a lot of people to differentiate between cold and warm leads. The post 8 Effective B2B Lead Generation Strategies [Webinar Recording and FAQ] appeared first on LeadSquared.

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Beyond.COM,ORG &.NET: A Beginner's Guide to Brand Top-Level Domains

Hubspot

For marketers, the domain name system (DNS) can be a little tricky to navigate. If you've ever been tasked with buying a domain name, you've probably heard of terms like hyper text transfer protocol, subdomains, top-level domains, and more. Between the two dots, you'll find the domain name (HubSpot). What's a Brand TLD?

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7 Killer Content Marketing Strategies for 2015 [Webinar Recording and FAQ]

LeadSquared

If you have multiple kinds of audiences, you could have a dedicated blog which could have a different domain name or it could be a sub-domain, on which you host that blog and make sure that the content is basically relevant there. Also, you need original or differentiating content. So how do I create content in such a scenario?

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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

Commit to differentiating yourself by how helpful your content is going to be , not what your voice is. In this case, I would argue that going off-domain could help to lessen the promotional disconnect that your audience is currently feeling. Off domain, will allow you to establish that new mindshare but it comes with a cost.

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Blog Topics: How to find Your Sweet Spot (Even in a Boring Niche)

Moz

The goal is to start creating content that will pay off over time, while you grow your domain authority. It’s premium content (long form blog posts, supporting guest posts) that takes more resources to create than a typical blog post, but helps build domain authority. Find topics that cater to that sweet spot by answering common FAQs.

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Blog Topics: How to find Your Sweet Spot (Even in a Boring Niche)

Moz

The goal is to start creating content that will pay off over time, while you grow your domain authority. It’s premium content (long form blog posts, supporting guest posts) that takes more resources to create than a typical blog post, but helps build domain authority. Find topics that cater to that sweet spot by answering common FAQs.