Remove ebooks
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B2C Marketing Automation and 5 Top Software Tools to Power It

Hubspot

They download an ebook on social media strategy from a prominent SaaS company, thus prompting the company’s B2B marketing automation software to send them nurturing emails about building a social media strategy and how to use its tool to do so. You can also access a knowledge base and various HubSpot Academy courses.

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Creative Customer Retention Strategies that Really Work

BenchmarkONE

Marketing tools like an integrated CRM, along with automation, can track all the same data as the barista who writes your name on your cup from memory, and they can do it at scale. . You can offer special rewards like free eBook downloads or guides that give special tips and tricks about your services. .

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What Is Demand Generation?

ClearVoice

Content such as white papers, press releases, ebooks, and articles provide credibility while social media conversations, email campaigns, and blog posts help solidify relationships and generate interest. Freshworks, Insightly, and Salesforce are three CRM solutions to consider. Examples include WordPress, Joomla, and Drupal.

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Software and SaaS Marketing Best Practices

Launch Marketing

Use newsletters, blog posts, knowledge bases, webinars, videos and other content to share success stories, offer usage tips and tricks and to highlight new or forthcoming features of your SaaS offering that will benefit them. Are we using tools like Google Analytics, CRM and marketing automation to analyze each stage of the lead cycle?

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How to Supercharge Your Content Marketing for Buyer Intent

Marketing Insider Group

Many businesses collect contact information using gated content – like a form someone fills out in exchange for an ebook download. You can also gather internal intent data through a content relationship management (CRM) system or another marketing platform. Knowledge bases. External Buyer Intent Data. Social media.

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30 Best Growth Hacking Tools to Unlock Exponential Success

Optinmonster

OptinMonster’s integrations with the leading email service providers , CRM software , and eCommerce platforms make it a great growth marketing tool to acquire new customers. Beacon offers 3 products to help you acquire more customers: Lead Magnet Creator to create ebooks, checklists, or workbooks without hiring an expensive designer.

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What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns

Hubspot

ebook, webinar, template, etc.) For example, our offer with Google simply states that we are authorized to share their information with the specific partner after a user downloads the ebook. Let’s say my audience is dying to know more about how to optimize for local SEO, but my knowledge base is limited to general SEO knowledge.

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