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What You Can Learn From Taylor Swift’s New Album Instagram Teaser Campaign

Convince & Convert

Look closely at the images and the engagement stats are crazy impressive. If the information is really juicy and has the potential to leak sooner, develop contingency plans should you need to make the big reveal early. Each image is also in her handwriting and some also include doodles, offering another personal touch.

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Digital learning and the invisible Digital Divide

Biznology

As organizations embrace mobile, social, big data, and cloud solutions, and as digital literacy becomes a prerequisite for the workplace, a very large contingent of people is silently left behind without many people noticing them.

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Building a Bridge of Transformation for Your Buyer

Golden Spiral

You have likely spent several determined years on that focus, working through all the contingencies surrounding it, iterating and perfecting as you go in an all-out effort to be the best. . So often I see companies checking the validation box by tossing out a bucket full of stats with lots of flash and little substance.

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Marketer Showcase: Carolina Alves of Aggreko

NetLine

The piece of content that got the most downloads this year was an eBook called “Contingency Planning 101”. This was a very niche-oriented type of content and I think it also performed really well, because we brought insights and stats from the market, that would be highly relevant to our target audience.

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Decipher Your Audience’s Visual Language with Image Analysis

Brandwatch Marketing

Stats show the future : 85% of teens use YouTube. If a large contingent of your regular audience is teens or younger age groups, you can also use image analysis to understand general perception. They are speaking a completely different language than you. To answer their needs, you need to decipher their language.

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Does Your Health Care Content Hold the Cure for Customers in Crisis?

Content Marketing Institute

Every step I took on my accelerated user journey was focused on obtaining relevant, reliable, and highly personalized information to use immediately – you might say I was DTC (down to convert) on any prescriptive (RX or OTC) solution that would address my immediate (literal) pain points, STAT. joderama Click To Tweet. Two disclaimers.

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Nine Key Elements for Shopify Store Growth in 2021 (and beyond)

Mailmunch

For comparison, just have a look at 2019’s stats: the United States’ eCommerce growth rate was around 15% or nearly 1/3 rd of the 2020 boom. On a parting note, hope for the best but also prepare for any contingency. If you keep up these best business practices, you can be unbeatable once the economy regains steam!