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10 Best Website Builders For Small Businesses Compared

Optinmonster

HubSpot Website Builder : Best for Marketing Automation. GoDaddy Website Builder : Best for Creating Simple Sites. It’s the world’s most popular content management system (CMS) because it’s flexible, scalable, and easy to use. Web.com also comes loaded with tools to help market your small business website. Starter: $1.95

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Make It to the Inbox With Litmus Spam Testing

Litmus

If you’re like the 41% of email marketing pros who responded to our 2023 State of Email survey , email marketing is your most effective marketing channels. Email authentication Email authentication looks at the source of an email to see if it’s valid. But did you know over 14 of all emails never make it into the inbox?

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Make It to the Inbox With Litmus Spam Testing

Litmus

If you’re like the nearly 60% of email marketing pros who responded to our 2021 State of Email survey, you invest more than two weeks into your email production cycles. But as an email marketer, being on a blocklist may mean your emails won’t make it to your subscribers. But did you know 16% of all emails never make it into the inbox

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A practical guide to SaaS marketing strategy for start-ups

Marketing Graham

I’ve worked with a number of bootstrapped start-ups and while they are waiting for investment their marketing budget is normally limited. Here’s what I’ve found works well… Please, please, please, before you start SaaS marketing do some homework. Take a look at my blog ‘ What is B2B Marketing?

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4 Pros and Cons of Migrating from WordPress to the New HubSpot CMS

SmartBug Media

In this article, we’ll look at four pros and four cons of migrating your WordPress website to the new iteration of HubSpot’s content management system, named CMS Hub. Unlike WordPress, which is free and open source, HubSpot is a paid solution for marketing automation and website development. The Drag-and-Drop Editor Has Some Drawbacks.

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What you Need to Know to Start an Online Retail Business

Hubspot

Now more than ever, online retail is a valid option for any aspiring entrepreneur to sell their wares. What does your market look like? Pore through as much industry-relevant content as you can — whether that be through magazines, blogs, podcasts, or any other medium that can give you a fleshed-out picture of your market.

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5 Steps to Take to Secure Your Website

Bluetext

The most cost-efficient way to build and manage a website is to leverage a popular content management system, but on their own these systems are often prone to attacks. The content management system supporting a website needs to be easy-to-use, but not easy-to-access. Ensure CMS Security. Leverage Two-Factor Authentication.