Hubspot

JANUARY 25, 2021

Was it a conference or trade show? These events are all very different, but to the brands or organizations who hosted them, they all had a common purpose: to entertain and engage attendees — a.k.a. That’s why we created this guide — to equip you to leverage event marketing for your own business. Conferences.

Event Marketing 100

Event Marketing Marketing Budget Planning Work Management 100

SpotMe Blog

MAY 4, 2021

Virtual conferences aren’t a groundbreaking idea anymore, but event planners are continually learning how to use them in groundbreaking ways. One of the many benefits is a hybrid element, which includes the best of in-person and virtual events. What is a Virtual Conference and How Does it Work? Trade shows.

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

markempa

AUGUST 17, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. How can you leverage events? Leverage past archived and recorded (archived) events with email links. What can you do online?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

SpotMe Blog

SEPTEMBER 1, 2022

You hold a B2B (business to business) event when you’re putting on an event with the aim of marketing to other businesses. For example, a trade show is a B2B event. You hold a B2C (business to consumer) event when your event caters to your business’ customers. Conference.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Adobe Experience Cloud Blog

APRIL 21, 2020

It’s no secret that this is a challenging time for field marketers and event marketers. By now, we’re all well aware that we need to pivot from in-person to virtual events – but knowing how to get there and how to achieve your desired result is easier said than done. Don’t Be Afraid to Make Mistakes.

Planning 167

Planning Webinar Metrics Class Paid Search Agency 167

Golden Spiral

JANUARY 7, 2021

The COVID-19 pandemic shut the doors on hundreds of conferences and trade shows in 2020. Many events were postponed or canceled. In this article, we explore 20 ways virtual events were better than live for: The attendees. of marketers say the primary goal of virtual events is to generate a pipeline.

Co-Registration 62

Co-Registration Trade Show Conference Webcast 62

Lead Liaison

NOVEMBER 2, 2018

Marketing events are a great way to engage in one-to-one contact. Multi-day conferences, trade shows, conventions, seminars, thought-leadership workshops…these are all great examples of event marketing. Perhaps you are trying to decide if your business should invest in event marketing.

Event Marketing 48

Event Marketing Statistics Enterprise Management Marketing Management 48

Brandpoint

MARCH 24, 2020

T his may be a frustrating time for many, especially after months of event preparation and planning , but t he good news is there are other ways to accomplish your original goals for hosting your event. Marketing Tactics to Use in Place of Events. Lead G en eration T hrough G ated A sset s.

Planning 105

Planning Trade Show Thought Leadership Paid Search Agency 105

Lead Liaison

FEBRUARY 12, 2019

Dallas, Texas – Sales and marketing solutions provider Lead Liaison will be exhibiting at the 2019 EXHIBITORLIVE conference in Las Vegas, Nevada. The global leader in event lead management will be showcasing their solution, GoExhibit!, and how it manages event leads from capture to close.

Lead Liaison 48

Lead Liaison Lead Ranking Marketing Automation Services Marketing Management 48

Single Grain

OCTOBER 11, 2019

With that in mind, let’s take a look at how you can start growing your e-commerce brand by taking it offline and in to the power of event marketing. Benefits of Event Marketing for E-commerce. Live events are a perfect way for any brand to showcase their personality and connect with their fans in a meaningful way.

Event Marketing 101

Event Marketing Top of Funnel Sales Qualified Leads Trade Show 101

Heinz Marketing

OCTOBER 29, 2018

You’ll enjoy Laura Vogel , in an episode called “ The B2B Event Marketing Gap That Will Make Or Break Your Success “ Laura says: “… a lot of event managers these days … are great at being able to produce an event. For more info, be sure to check out MailTag.io ! This is awesome.

Top of Funnel 68

Top of Funnel Work Management Enterprise Management Conference 68

Contently

OCTOBER 25, 2018

Despite marketing’s digital transformation, event marketing is still the toast of the industry. According to Bizzabo, 80 percent of marketers believe live events are critical to their company’s success, and 87 percent of C-suite executives plan to invest more money in live events.

Event Marketing 167

Event Marketing Effectiveness Planning Trade Show 167

Biznology

MARCH 28, 2013

Event marketing, such as trade shows and conferences, where you can not only kick off relationships with new prospects, you can also convey your expertise through speaking engagements. Telephone calls, using the same lists, when the list owner gives you permission to call.

B2B Marketing 80

B2B Marketing Advertising Agencies B2B SEM 80

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52