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6 social media marketers on the future of social messaging

Sprout Social

Direct mail, e-mail and toll-free calls are losing popularity among consumers as more and more gravitate to social messaging for customer service. People are much more likely to reach out through social media for customer service help than five years ago.”. Social messaging will increase the need for humanization.

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Contify Deploys News Feed APIs to help Payments and Forex App Drive User Engagement; Delivers Contextual News on Niche and Unique Topics at Scale

Contify

The firm approached Contify to configure a solution to boost user engagement for its app that provides users with essential financial services such as investment portfolio management, alongside its cross-border payments and forex services, to a large and diverse user-base spread across 180 countries.

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Social Media Best Practices with Your Oktopost Experts

Oktopost

P2P over B2B. Grant Klein, another Oktopost Customer Success Manager, says: “I bring this up on all of my advocate training calls – they are the ones humanizing the brand and putting the face behind the company.” And what better way to keep our audience interested than with content? No two networks are the same.

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9 Promising FinTech Startups You Should be Watching

Envy

This pioneering company began creating its SaaS platform for smart document management well before the advent of GDPR and ESMA regulations. There are plenty of FinTech companies that do good work, but AID:Tech is one of the few that actually does good. ClauseMatch. Est. 2012, London Twitter: @ClauseMatch. SecuredTouch.

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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

When you read through articles and editorial posts about your industry that feature competing businesses, the first thought is almost always, “Why didn’t they include my company?” ” The second question should be, “How can I use this information in my own marketing efforts?”

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This is How Blockchain Could Change Digital Marketing Forever

Hubspot

While those two areas alone are significant, blockchain’s impact could go beyond currency and finance to affect marketers of all products and services: 1. These companies can learn almost everything we do online, from the things we buy to the articles we read to the people we talk to. Changing Data Collection.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

For more information on customer engagement platforms, see our definitional piece below: Click here to read “What are Customer Engagement Platforms?” Others will offer starting prices for plans that are geared toward smaller companies. Managed service providers can also use Adobe to manage websites for their customers.