Clickthrough CTR Long Tail Marketing Traffic 
Outbrain
JUNE 16, 2022
CTR, or clickthrough rate, is a pretty simple calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions). Ad Clicks ÷ Ad Impressions = Clickthrough Rate. Anyone who’s ever even dipped a toe in the performance marketing ocean has heard of CTR. So, what is CTR?
Hubspot
OCTOBER 7, 2016
There are millions of blog posts being published every day , and many of those posts will never see a lick of traffic. Roughly 60% of marketers still struggle with creating engaging content, even when including many of the components above -- and the problem goes well beyond just the traffic a piece of content is getting. Source: CMI.
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Hubspot
NOVEMBER 24, 2017
We're going to go over some of the ways to avoid that big, scary traffic trend above -- or to prevent it from happening again, if you've seen it before. Change the date range under “Live data” in the top right to your highest-traffic month. (It They may be getting more referral traffic than you as well. Delete Columns D-K.
Content Standard
FEBRUARY 24, 2016
As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. Though they differ per campaign, Google has reported the average CTR (click-through rate) is around 2 percent. We’re all aware of the correlation between CTR and landing on SERP number one.
Content Standard
FEBRUARY 24, 2016
As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. Though they differ per campaign, Google has reported the average CTR (click-through rate) is around 2 percent. We’re all aware of the correlation between CTR and landing on SERP number one.
Hubspot
AUGUST 27, 2015
Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you're up against the giants. How to Find New Keywords.
Hubspot
DECEMBER 13, 2012
Second, the more relevant your content is to a user's search query, the more likely it will appeal to that user, thus increasing your ad's clickthrough rate (CTR) -- which every search advertiser wants! A higher score leads to better positioning of your ad -- and again, a better CTR. 2) Consider the User's Post-Click Experience.
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