SpotMe Blog

JUNE 28, 2023

After working with 12,000+ enterprise event marketers over the past 20+ years, our team has studied what it takes to create a successful webinar marketing plan to help you build better customer relationships with minimal time and effort. Share actionable insights, data, case studies, tips, or strategies.

Webinar Metrics 59

Webinar Metrics Enterprise Management Planning Work Management 59

Optinmonster

JANUARY 15, 2024

Here are some statistics that highlight the importance of free trials: The top 27% of SaaS companies get 25% or more business from free trials. To create great content that delivers the highest content marketing ROI , you need to: Leverage search engine optimization (SEO) to use the right keywords in your content.

Conversion Rate 101

Conversion Rate Conversion Tips Marketing Analytics Tools 101

SpotMe Blog

SEPTEMBER 22, 2022

That’s why large pharma companies need to focus on strategically boosting HCP engagement to ensure that the billions they spend on medical education events bring a positive ROI. Some studies report an even higher percentage. This statistic clearly shows that HCP engagement and needs have drastically changed. Carry out an RFP.

Webinar Metrics 59

Webinar Metrics Enterprise Management Trends RFP 59

Vidyard

MARCH 23, 2021

We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1 Video Publishing and Production Statistics 2.3 Video Length Statistics 2.4 Video Analytics Statistics 2.6

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Optinmonster

JANUARY 15, 2024

Here are some statistics that highlight the importance of free trials: The top 27% of SaaS companies get 25% or more business from free trials. To create great content that delivers the highest content marketing ROI , you need to: Leverage search engine optimization (SEO) to use the right keywords in your content.

Conversion Rate 52

Conversion Rate Conversion Tips Marketing Analytics Tools 52

Convince & Convert

MARCH 3, 2010

Forrester Research shows that from 2009-2014, U.S. Strategic social media integrators are scarce, and agencies that want to succeed long-term in the provision of social media services need to get into that camp FAST. But, having a social media and/or digital “department&# is a short-term solution. As Jay Baer recently [.]

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year.

Paid Content 100

Paid Content Social Media Statistics Research 100

Ambal's Amusings

AUGUST 27, 2009

Forrester Blog for Interactive Marketing Professionals. B2B Lead Generation Benchmark Study 2009. Keeping a Closer Eye on Content ROI – CMO Council. The act of using content to generate demand for a complex sale is a long-term proposition. Keeping a Closer Eye on Content ROI – CMO Council. Ardath Albee.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Convince & Convert

SEPTEMBER 21, 2010

Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. Expion just compiled 8 case studies with one of our clients, Applebee's.

Social Media 158

Social Media Media Paid Content Work Management 158

Webbiquity

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. ROI remains a contentious issue, but in at least a few areas best practices began to emerge. The specifics are different in each case, but “listening&# and “trust&# are recurring themes.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. 10 Interesting Social Media Statistics by Jeff Bullas. 20+ mind-blowing social media statistics revisited by Econsultancy. Social Media Facts and Stats. 40 percent of U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

SnapApp

JANUARY 11, 2018

49% of companies say they achieve a higher ROI by focusing on engagement over acquisition. . . . . Research from Forrester finds that today’s customers “distrust and resent one-off campaigns that interrupt or intercept them”. . And now statistical evidence: . Long Term, Not Quick Win. . Here’s the hard data: .

Top of Funnel 89

Top of Funnel Marketing Automation Services Sales Management Webinar Metrics 89

B2B Marketing Zone Posts

JULY 7, 2010

- CK’s B2B Blog , June 13, 2010 As marketers, data, statistics and factoids are our friends. They help to support our arguments, enable us to build our business cases and they shine light on new opportunities and emerging market segments that hold potential for our offerings. Your goal is Brand ROI. and keeping!

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Webbiquity

SEPTEMBER 8, 2010

Social Media Statistics. Study: Spending On Email, Social And Search Rising by MediaPost Online Media Daily. In a recent study of high-level marketing executives, 70% plan new social media initiatives in 2010. How much do small businesses spend on search engine marketing? How many journalists also maintain blogs?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

JANUARY 24, 2012

Is it really possible to measure social media ROI —and if so, how? Among the hard numbers he lists: according to a social media industry study , 72% of companies active in social media report higher website traffic, 62% say it has improved search engine rankings, and 48% say it has increased sales.

Social Media 100

Social Media Tips Media Best Practices 100

Convert

FEBRUARY 24, 2021

Data are facts and statistics collected through observation. In the case of your eCommerce store, an example would be your GA dashboard. You can also collect data from: surveys market growth statistics transactional data tracking customer feedback analysis subscription and registration data, etc. What Are Data and Insights?

Marketing Analytics Tools 94

Marketing Analytics Tools Lead Ranking Analysis Paid Search Agency 94

SnapApp

DECEMBER 14, 2016

I learned this by studying B2C publications/companies such as The Husle, Buzzfeed & Movoto. According to this marketing study , the highest performing teams are 2.3x This study revealed that the highest-performing marketing teams were 9.7x Some of us will cough up $500 for highly respected research studies.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Albacross

AUGUST 7, 2018

Consider this: According to research from Forrester, companies that excel at lead nurturing generate 50% more sales at a 33% lower cost. Okay, one more statistic for the road: Despite the many advantages of lead nurturing, a study by MarketingSherpa shows that only 36% of marketers actively nurture their sales leads.

Lead Scoring 60

Lead Scoring Lead Ranking Adwords Top of Funnel 60

Convince & Convert

SEPTEMBER 20, 2010

A new research study of 1,400 U.S. Here are a few reasons identified in the study that the focus we put on Twitter may be entirely appropriate, and perhaps not even intent enough: The Iceberg Effect. Overwhelmingly, respondents in the study prefer interacting with official, branded accounts rather than personal accounts from employees.

Twitter 148

Twitter CRM Business Paid Search Agency 148

Albacross

JULY 11, 2019

Consider this: According to research from Forrester, companies that excel at lead nurturing generate 50% more sales at a 33% lower cost. Okay, one more statistic for the road: Despite the many advantages of lead nurturing, a study by MarketingSherpa shows that only 36% of marketers actively nurture their sales leads.

Lead Nurturing 88

Lead Nurturing Lead Scoring Lead Ranking Leads 88

Adobe Experience Cloud Blog

MARCH 14, 2013

As a result, perhaps the most common question marketers ask is, “ did this program (this tradeshow, this email blast…) deliver a return on our investment (ROI) ?”. In the case of larger companies or more complex purchases, such a committee can involve 21 or more influencers. Methodologies to Measure Marketing Program ROI.

Multi-Touch Attribution 48

Multi-Touch Attribution Budget Programs ROI Sales Management 48

TrustRadius Marketing

NOVEMBER 2, 2022

The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months. Studies have shown that companies who use pre-hire screenings see turnover rates reduce by 39%. LEARN MORE. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98