KoMarketing Associates

JANUARY 19, 2022

Choosing the right stack of MarTech solutions can be a difficult task for B2B marketers, especially for those working in cybersecurity, who may have a more complicated sales cycle, changing regulations, and other obstacles. Lauren Patrick, VP of Marketing at Curricula. How can that be accomplished?

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

SalesGrape

OCTOBER 11, 2023

Telemarketing Trends in B2B Marketing: What’s Working in 2023? In today’s fast-paced business world, staying ahead of the competition is crucial for success. As technology continues to evolve, so do marketing strategies. Personalization and Customization In 2023, generic sales pitches no longer cut it.

Telemarketing 88

Telemarketing Work Management Marketing Management Marketing AI 88

Marketing Insider Group

DECEMBER 28, 2020

The reality is, we could certainly live without it on a personal level, but as a business, it’s a necessity. For marketing efforts, technology enables you to automate, track, personalize, and more. And what tools do you need to streamline your marketing? MarTech is the combination of marketing and technology.

Enterprise Management 363

Enterprise Management Marketing Automation Services Marketing AI Work Management 363

Webbiquity

JANUARY 23, 2018

Running and managing an online business isn’t easy. You need all the help you can get to manage your documents, projects, employees, sales…the list goes on. So, many online business owners turn to business software solutions to enable them to do more and do it more efficiently. Hippo CMMS.

Enterprise Management 186

Enterprise Management Work Management Marketing Management Software 186

Sharpspring

JANUARY 28, 2021

When it comes to marketing, it’s not enough to churn out content and hope for the best. You need to be able to offer relevant, personalized content that your audiences want to engage with. The best way to do that is through the effective use of CRM software. What is CRM Software? Benefits of CRM Software.

Marketing Automation Services 92

Marketing Automation Services Work Management Marketing Management CRM 92

Biznology

JUNE 6, 2018

If you’re a small or medium size business selling to consumers, you probably want to both automate and personalize your marketing campaigns. The solution, of course, is marketing automation linked to your customer relationship management (CRM) software. Your emails are more relevant.

Marketing Automation Services 167

Marketing Automation Services Top of Funnel Enterprise Management Work Management 167

TrustRadius Marketing

JANUARY 24, 2023

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Spiralytics

MAY 1, 2023

Does your company use Customer Relationship Management (CRM) Software? The primary purpose of them is to help businesses store and manage customer data, such as contact information, buying history, and customer preferences, in a centralized system. So, why choose Hubspot as your new CRM Software?

Hubspot 118

Hubspot CRM Work Management Marketing Automation Services 118

Martech

JANUARY 25, 2022

Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. In this piece, we’ll dive deep into CRM systems and their impact on marketing teams.

Enterprise Management 96

Enterprise Management Work Management Marketing Management Paid Search Agency 96

Spiralytics

APRIL 25, 2024

Many SaaS businesses emphasize acquiring new customers. However, a ChartMogul study shows that SaaS businesses retaining over 85% grow 1.5x This is where you’d want to extend CRM use rather than keep it to store customer data. This is where you’d want to extend CRM use rather than keep it to store customer data.

CRM 62

CRM Cross-Selling Paid Search Agency B2B Marketing 62

Optinmonster

JUNE 5, 2023

What is the best marketing automation software for small businesses? Marketing automation software can save you time, money, and energy when running your business. What is Marketing Automation Software? This can help small business owners save a lot of time and resources.

Marketing Automation Services 58

Marketing Automation Services Work Management Marketing Management Small Business Marketing 58

Thinkers360

MARCH 31, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 B2B thought leaders, analysts and influencers you should work with in 2024 (APAC). Join Enterprise Lite to work with all of these analysts and influencers! Congratulations to all who participated! CPSM Ram Ratna Group Contact DV Abhang,C.P.M.,CPSM

Work Management 144

Work Management B2B Thought Leadership Thought Leadership Enterprise Management 144

Thinkers360

MAY 6, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Future of Work for 2024. Congratulations to all our Future of Work influencers who participated! Join Enterprise Lite to work with all of these Future of Work influencers! 13 Dr Terri Horton MBA MA SHRM-CP PHR EQi2.0

B2B Thought Leadership 127

B2B Thought Leadership Work Management Thought Leadership Lead Scoring 127

Martech

DECEMBER 18, 2023

Artificial intelligence is rapidly transforming marketing operations. Let’s explore the current marketing applications of AI in CRMs and how you can best position your teams to capitalize on this disruptive innovation. Almost one in five executives are using or testing out AI to improve their marketing processes this year.

Marketing AI 120

Marketing AI Work Management Marketing Management Automation 120

Martech

OCTOBER 7, 2021

Marketing work management platforms help marketing leaders and their teams structure their day-to-day work to meet their goals on deadline and within budget constraints, all while managing resources and facilitating communication and collaboration. Made for agile marketing.

Planning 129

Planning Work Management Resource Management Digital Asset Management 129

Salesforce Marketing Cloud

NOVEMBER 21, 2023

Field service can help drive revenue growth by selling to your existing customers, also called upselling or cross-selling. But the question is, how can you reach this audience at the right time, with the right message, in a way that doesn’t make them feel like they’re being sold to during a service visit?

Work Management 105

Work Management Service Cross-Selling Training 105

Binary Demand

FEBRUARY 15, 2024

.” – By Carly Fiorina, ex CEO of Hewlett-Packard [ps2id id=’intro’ target=”/]Business data serves as the cornerstone for making well-informed decisions, crafting precise marketing strategies, and achieving overall success in the B2B realm.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Intent 52

Salesforce Marketing Cloud

FEBRUARY 14, 2024

Are your service agents drowning in mundane daily tasks? Then your business might be a good candidate for customer service automation. Customer service automation isn’t a switch you simply flip. Our guide reveals how high-performing service orgs make it happen. That’s where a service workflow process map comes in.

Work Management 98

Work Management Automation Service Customer Satisfaction 98

ClearVoice

MAY 7, 2024

No one likes getting abysmal results out of their personalized marketing campaigns. This approach hones in on the unique interactions and characteristics of each segment, allowing for more personalized and effective marketing strategies. This helps you better target your marketing efforts and improve campaign outcomes.

Marketing Strategy 52

Marketing Strategy Marketing & Strategy Psychographics Work Management 52

Martech

APRIL 30, 2024

Marketing technology is the backbone of marketing operations, enabling organizations to efficiently and effectively manage campaigns, analyze data and engage customers. Martech optimization is a systematic and ongoing process of evaluating, adjusting and enhancing the components of a company’s marketing technology stack.

Efficiency 99

Efficiency Work Management Marketing Management Allocation 99

Sharpspring

AUGUST 21, 2020

If you’ve ever kept an address book, then you’ve already been introduced to the most basic level of customer relationship management (CRM). In this quick initial guide to CRM software, you’ll get an overview of everything there is to know about customer relationship management. What Is CRM Software?

Work Management 60

Work Management Marketing Management CRM Software 60

Martech

NOVEMBER 14, 2023

I am the first generative AI chatbot for marketing technology professionals. Prompt: What does a Marketing Technology Manager do? Answer: A Marketing Technology Manager, also known as a maestro, plays a crucial role in the implementation and integration of marketing software within an organization.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing AI 100

Martech

OCTOBER 30, 2023

Personalization is not just a marketing buzzword. It has come a long way from its origins in the 1990s and is now powered by advanced technology, behavioral data and a plethora of marketing tools. This article is a practical guide that explores the evolution of personalization and the complexities it presents.

Personalization 120

Personalization Practices Allocation Enterprise Management 120

Thinkers360

MARCH 8, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Business Continuity for 2024. Congratulations to all our Business Continuity influencers who participated! Join Enterprise Lite to work with all of these Business Continuity influencers! Brian Reid Score: 68.81

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 120

Martech

MAY 2, 2024

Marketing to buying teams is not the same as marketing to accounts. However, with B2B buying journeys now occurring primarily online before sales’ involvement, marketers are turning to new data-driven technologies to pinpoint potential buying group members earlier in the process. Influencers Make my job easier.

Ideal Customer Profiles 119

Ideal Customer Profiles Buy Marketing Automation Services Work Management 119

Martech

APRIL 4, 2024

The March 2024 HubSpot updates include tools that will help your team leverage AI for better email marketing, along with better ways to visualize and understand your data. Dive into the March 2024 updates: Easily review and manage AI use in marketing emails. Improved file management within the CRM.

Enterprise Management 54

Enterprise Management CMS Development Work Management Marketing Management 54

Thinkers360

APRIL 28, 2024

Here’s the Thinkers360 annual leaderboard for our top 50 global thought leaders and influencers on Personal Branding for 2024. Congratulations to all our Personal Branding influencers who participated! Join Enterprise Lite to work with all of these Personal Branding influencers!

B2B Thought Leadership 115

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 115

Rev

SEPTEMBER 27, 2023

A sales tech stack (also known as a sales stack or sales technology stack) refers to the set of tools and software solutions your sales team uses to do everything from lead generation to closing deals. We can’t tell you exactly which sales tech stack is the best for your business. ” What is a sales stack?

Enterprise Management 78

Enterprise Management Work Management Marketing Management Budget Programs 78

Salesforce Marketing Cloud

AUGUST 30, 2023

According to our research, 88% of customers say the experience a company provides is just as important as its products or services. Yet 82% of mobile workers struggle to balance speed with quality when providing field service. But what sets the best field service management software apart? The result?

Work Management 52

Work Management Marketing Management Efficiency Service 52

Lake One

NOVEMBER 16, 2023

In today’s rapidly evolving digital landscape, businesses must adapt to changing customer needs and preferences to remain competitive. HubSpot’s Smart CRM, a powerful customer relationship management system, has emerged as a game-changer in helping businesses meet these evolving demands.

CRM 76

CRM Hubspot Business Paid Search Agency 76

TrustRadius Marketing

JANUARY 24, 2023

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

TrustRadius Marketing

JANUARY 24, 2023

Customer Engagement Software can help you improve your customer interactions and support performance. In this guide, we go over some important pricing aspects for customer engagement software. We’ll also explore software with free features and Top Rated products on TrustRadius that can help you improve business outcomes.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Pricing 52

Sprout Social

JANUARY 9, 2024

Consumers expect that same level of service online. To create an exceptional customer experience, invest in your team’s social media personalization strategy. Get your business intelligence house in order. What is social media personalization and why are marketers prioritizing it? How do customers rate our service?

Social Media 123

Social Media Personalization Media Work Management 123

Oktopost

JULY 22, 2021

B2B marketing campaigns tend to be more like a marathon than a sprint. Finding success at the end of the long B2B sales cycle means knowing your customer and meeting them where they’re at, which is why Customer Relationship Management tools are so essential. Quality CRM solutions pay for themselves many times over.

Work Management 97

Work Management CRM Marketing Management Marketing Automation Services 97

Salesforce Marketing Cloud

APRIL 25, 2024

Good customer service is important — whether we’re receiving or providing it. But what is good customer service, anyway? Good customer service means meeting customer needs and expectations consistently. This can lead to business growth — even when you’re not at your best.

Work Management 52

Work Management Service Customer Satisfaction Lead Scoring 52

Salesforce Marketing Cloud

APRIL 7, 2023

Now imagine your customer relationship management (CRM) platform doing all this in seconds, so you can fine-tune that email and send it sooner. This is the promise of generative CRM, which will combine the power of generative artificial intelligence (AI) with your customer data to make your teams more productive.

CRM 98

CRM Marketing AI Generation Business 98

TrustRadius Marketing

OCTOBER 27, 2022

The bigger you are the harder you fall–unless you have a powerful management structure for your team of course. If you want to ensure that your team can manage their complex projects and operations, ERP software may be the solution. What is ERP Software?

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52