Salesforce Marketing Cloud
JANUARY 12, 2024
Many small and medium businesses (SMBs) are very familiar with operating with reduced staff and tightened budgets. SMB leaders are experts at making the most of limited resources to draw in customers. But marketing smaller businesses can drain your energy, not to mention your bank account.
Salesforce Marketing Cloud
JANUARY 24, 2022
Growing small- or medium-sized businesses (SMBs) — those with a 1% increase in revenue or more in a six month period — are 59% more likely to use marketing automation. Growing SMBs are also 23% more likely to use email marketing software. Get more sales and marketing best practices for small businesses.
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Convince & Convert
MAY 16, 2024
In a world where confidence in marketing strategies is scarce and economic uncertainties loom large, small businesses are on a quest for resilience, seeking to fortify their marketing efforts amidst the relentless pressures of running a business.
BenchmarkONE
NOVEMBER 12, 2020
Marketing automation comes with an array of competitive advantages, all of them geared toward helping you accomplish more while putting in less work. According to recent research, 91 percent of marketers who use automation report that it’s crucial to the overall success of their digital marketing endeavors.
SmartBug Media
APRIL 17, 2020
For newbies, Marketo proves its value right off the bat as an excellent email automation tool. Marketo allows you to manage truly multi-channel marketing experiences across social, web, and digital ads—and sales empowerment tools help your reps build consistent email journeys throughout the customer lifecycle.
BenchmarkONE
SEPTEMBER 16, 2019
It also requires having a proper hold on your priorities, including what you should be spending on marketing and where you should be spending it. A small business marketing budget tends to be limited — but that’s okay! To really stretch your SMB marketing budget as far as it can go though, you need to go in with a plan.
ClickDimensions
NOVEMBER 28, 2023
In the fast-paced world of B2B sales and marketing, the landscape of complex and costly tech solutions can be overwhelming but also the key to success for small to medium businesses (SMBs). Here are some challenges SMBs need to be aware of before investing in new technology. Find out more here.
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