Top 50 B2B Marketing Influencers On Twitter
B2B Marketing Insider
JANUARY 24, 2013
Who are the top B2B Marketing influencers on twitter? Earlier this month, I released the 20 B2B Marketing Blogs you need to read. The list is not in any particular order and I’ve created a B2B Marketing Influencers Twitter list as well.
The Blog Tree: New Growth. Fruit for Your RSS Feed [Infographic]
SEPTEMBER 21, 2011
Eloqua focuses tirelessly on visual communications. Just as we reimagined our Social Media Playbook into the Social Media ProBook , we’ve similarly revisited The Blog Tree. The Blog Tree: New Growth. View more documents from Eloqua. The Inforgraphics Blog. Q1 Blog.
6 Sure-fire, Can’t Miss Ways to Increase Blog Views
MAY 31, 2011
by Joe Chernov | Tweet this We recently deconstructed why some of Eloqua’s 280 blog posts generated considerably more views than others. Your blog needs to be the hub of your content wheel. It means if you engage in content marketing (creating e-books, infographics, videos – that sort of thing), the assets should first appear on your blog , and you should standardize linking to your blog from all of your social outposts. If you can’t create, curate.
Calling All Marketers! Take Your Questions to the ‘Engagement’ Twitter Chat!
MARCH 23, 2014
Instead of providing content that solves their business problem or answers critical questions, we develop the content we want to share – sometimes missing the opportunity to curate valuable content that engages the customer in a deeper conversation. Putting on the publisher hat and creating curated content will be the game changer for every marketer in 2014 and beyond. Join the Twitter chat! Take Your Questions to the ‘Engagement’ Twitter Chat!
Your Dreamforce Survival Guide #DF11
AUGUST 25, 2011
Below you’ll find the apps, advice, required reading and Twitter streams to follow. Evernote – Dreamforce can inspire a lot of great ideas: campaign concepts, blog posts, software to invest in, etc. Success at Dreamforce: the Girly Geeks – This blog post from salesforce.com addresses that lonely feeling of attending Dreamforce by yourself, and how a group of like-minded techies used social media to find each other. 7 Twitter Feeds to Follow. Twitter.
Mariana Uses Artificial Intelligence to Build Personas and Find Target Audiences
Customer Experience Matrix
MARCH 16, 2016
People like me, who blog and Tweet incessantly, are easy enough to understand (or, at least, it’s easy to describe our carefully curated public personas). The system then returns contact counts for Facebook, Twitter, and email.
40 Awesome Marketing Tweets From 2011
B2B Marketing Insider
DECEMBER 22, 2011
“These are a few of my favorite things…” Now that you have that song in your head, let me tell you a little bit about how I come up with some of my blog content. Do you want to write brilliant blog posts? Great Blogs Always Get This Right [link] via @ pushingsocial.
Why Reddit Is Relevant To Marketers [CHART]
FEBRUARY 25, 2013
Beyond Facebook, Twitter, and LinkedIn, marketers can tap into Reddit for a thriving source of community. Why Reddit Is Relevant To Marketers [CHART] is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing.
What PR Pros Can Learn from The Huffington Post
MAY 27, 2011
The blog’s hiding-in-plain-sight genius involved a nose for water cooler conversation and an eye for resultant keyword searches. Lastly we created and curated timely content around the news. He was quoted in the All Things D blog. Twitter. Content Marketing cookies Dennis Dayman Eloqua EU privacy law HotWire PR law Media Newsweek PR Privacy Directive privacy law public relations SHIFT Communications
4 Ways B2B Marketers Can Take Advantage of Instagram
APRIL 11, 2012
Curate Your Fans Work. This provides a tremendous opportunity for b2b marketers to curate, promote, and engage their most avid customers. And why just curate when you can introduce gaming elements as well? It’s like a visual Twitter. 4 Ways B2B Marketers Can Take Advantage of Instagram is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Jesse Noyes | Tweet this $1 billion.
Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic
JULY 15, 2013
Over 2 million blog posts are published to the web each day. Visitors will share on their social channels and link to your content on their blog, you’ll become more effective at converting subscribers, and your social influence will grow: Image credit: Orbit Media. Curate Thoughtfully.
4 Best Practices to Uniting Content Marketing Teams and Workflows
MARCH 26, 2014
The team might include a blog manager, content specialist and writers. For example, how much traffic does the company’s blog drive to the corporate site? You might repurpose a series of blog posts as a free eBook download or turn it into a webinar.
The New 4 P’s of Marketing
SEPTEMBER 27, 2011
That’s why we created the “ Real World Marketing Syllabus ,” a new hybrid of original content from the likes of Brian Clark , Geeta Sachdev and Todd Defren , along with curated content featuring lectures, readings and lessons from the best marketers out there. Eloqua/marketing-syllabus.
Do You Know The New 4 Ps of Marketing?
B2B Marketing Insider
OCTOBER 11, 2011
According to Eloqua, we need a new training program and we need to re-visit the 4 Ps to keep up with the digital age… In another stroke a content marketing curation genius , Eloqua has created a training program for the new age of marketing that includes links to 56 amazing resources.
How To Blend B2B SEO Into On-Site Content Development
JUNE 26, 2014
As illustrated in this screen grab of a tweet from Shaun Moynihan in late 2012, @Moynihan received an astounding 2,300 retweets and 630 favorites for it, but The Atlantic actually covered “Twitter’s Best Joke”, among other humorous variations, nearly a year earlier.
10 Actionable Content Marketing Tips: Content2Conversion Conference Recap
APRIL 24, 2013
While there were many ‘tweetable moments’, here are 10 actionable content marketing tips , and the speaker Twitter handles that if you weren’t following, you will be now! One option is to ‘summarize’ content that requires registration in the form of a blog post or other ungated content.
4 Ways to Make Your Selling More Social
OCTOBER 26, 2012
It’s still all about networking, but a thick rolodex seems quaint compared to a big LinkedIn network and a voracious Twitter following. Maybe you see someone ask a question on LinkedIn so you point to a related eBook or blog post. Or maybe you curate resources for the entire market.
3 Ways Data’s Popularity Is Changing Business
FEBRUARY 23, 2011
At Eloqua we call this movement Revenue Performance Management.). If a blog post drops in a forest of blogs, does it make a sound? A Content Engineer is someone whose content curation training goes beyond the ABCs of good writing to incorporate more data-driven techniques. Businesses like Klout and PeerIndex measure how influential you are among a cadre of Twitter users, while Mention Map provides a visualization of your sphere of influence.
Top Content Marketing Challenges, Benchmarks, and KPIs
JUNE 18, 2013
Third party curated content (27%). Follow the discussion on Twitter #RightContent. Top Content Marketing Challenges, Benchmarks, and KPIs is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing.
10 B2B Companies That Create Exceptional Content
AUGUST 21, 2012
One of the biggest concerns we hear from B2B companies when we explain the importance of content creation in inbound marketing is that their focus is somehow not interesting enough to sustain a blog or other creative content. Blogs and Written Content. Intercom's Balanced Blog.
4 Reasons to Use StumbleUpon for Your B2B Content
NOVEMBER 28, 2011
Founded in 2001, StumbleUpon has been around longer than all of the “big three” social media networks – Facebook, Twitter and Linked in. Long-tail content curation. Not long ago, AdAge made significant changes to their Power 150 blog ranking algorithm – most notably in weighing Facebook, Twitter, Linked In and StumbleUpon in the new scores. by Andrew Moravick | Tweet this Think of your favorite restaurant and how you found it for the first time.
21 Content Marketing Tools to Use in 2014
MARCH 4, 2014
Much like our recent blog on tools and apps for rapid visual content creation , I personally believe that everything on this list has immense value to offer brands of any size. Who knows, perhaps even your most writing-averse colleague could be convinced to blog. Blog Post Ideas.
How Sage Does Social Demand Generation
APRIL 25, 2012
Today, the brand has 24 social leads, employees who dedicate all or part of their time to social media across the entire Sage brand and about 10% percent of its employees are active on Twitter alone.
Measuring Twitter for Business: What Actually Matters
SEPTEMBER 18, 2012
What's the ROI of Twitter? Yes, Twitter is still relatively new for business, and yes, many people would like to know these answers, but no, these are the wrong questions to ask. Twitter can be a powerful business channel, but only if businesses know what events actually matter and how to measure and optimize them. There's more to Twitter for business than retweets and mentions?". By focusing on engagement for your Twitter strategy, you are working to share content ?that
Annual Content Marketing Retreat 2012
DECEMBER 14, 2011
Do you want to learn what it takes to succeed with content marketing, with a drill down into the latest approaches, tools and services that make measurement, content creation, curation, publication and distribution more effective. Blog FusionSpark Twitter Fusionspark NewMedia2012.
Top 56 B2B Marketing Posts October 2010
B2B Marketing Zone Posts
NOVEMBER 2, 2010
50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. How do you PROVE the value of Twitter?