Vidyard

MAY 10, 2018

As an expert on marketing automation and a self-described “salesperson trapped in a marketer’s body” (she spent a decade building the marketing automation space as a sales leader at Eloqua) she’s uniquely qualified to comment on how to make the best use of the seemingly boundless sales tools at your disposal.

Marketing Automation Services 73

Marketing Automation Services Eloqua Budget Programs Training 73

DealSignal

SEPTEMBER 5, 2023

This ensures verified B2B data, and curated and refreshed lists within 2 to 24 hours before a marketing campaign or sales outreach begins. This adaptable approach ensures access to carefully curated information that precisely matches specific needs. Unlike its competitors, DealSignal doesn’t just store data; it keeps it current.

B2B Sales 52

B2B Sales Ideal Customer Profiles Generation B2B 52

Vidyard

MARCH 9, 2017

Vidyard’s integration community includes Salesforce.com, Eloqua, Marketo, HubSpot, Act-On, Adobe, Kapost, Hootsuite, ExactTarget and more. Field Sales: After your initial meeting, send curated follow-up materials like testimonial videos, demos, or campaign videos, along with a personalized introduction.

Video Marketing 50

Video Marketing Enterprise Management Personalization Effectiveness 50

Ambal's Amusings

DECEMBER 14, 2011

Do you want to learn what it takes to succeed with content marketing, with a drill down into the latest approaches, tools and services that make measurement, content creation, curation, publication and distribution more effective. Blog FusionSpark Twitter Fusionspark NewMedia2012. Manticore Technology, Marketo, Eloqua, to name a few).

Budget Programs 100

Budget Programs Content Marketing Marketing Automation Services Work Management 100

Convince & Convert

OCTOBER 2, 2013

Todd’s goal is to create 20 pieces of content (think SlideShare presentations, videos, blog posts, white papers, etc.) Joe: For low-tech businesses, an excel spreadsheet, a content management system like WordPress (for your blog) and a solid email provider is really all you need. For curation , look at PublishThis or Curata.

Work Management 131

Work Management Media Marketing Management Marketing Automation Services 131

Marketing Insider Group

DECEMBER 22, 2011

“These are a few of my favorite things…” Now that you have that song in your head, let me tell you a little bit about how I come up with some of my blog content. Do you want to write brilliant blog posts? Brands, Aggregators and Journalists [link] Great post from @ markivey | focus on content and real-time curation.

B2B Thought Leadership 100

B2B Thought Leadership Paid Search Agency Forrester Social Media 100

SnapApp

SEPTEMBER 18, 2012

re actually often generated by auto-curating or keyword triggered apps that require no human involvement whatsoever after setup. Are people clicking through to the main website after viewing the blog post you shared? Are readers requesting demos, viewing pricing, or carrying out other conversions?

Twitter 48

Twitter Business Eloqua Top of Funnel 48

Adobe Experience Cloud Blog

MAY 12, 2016

One of the most popular sessions came from Joe Chernov, Vice President of Marketing for InsightSquared and a former marketing exec of both Eloqua and Hubspot, who made his stage debut for Marketo this year with a session called Growing Beyond Inbound with Account-Based Marketing. It’s about consistency, not frequency. All The Tech Ladies.

Top of Funnel 48

Top of Funnel Account Based Marketing ABM Lead Ranking 48

Marketing Insider Group

SEPTEMBER 22, 2011

And it is being answered by thought leaders like Ardath Albee , Ann Handley and CC Chapman , by the emergence of experts like the folks at The Content Marketing Institute , and in blogs like Junta42 by Joe Pulizzi. They followed the Content Grid with the highly successful Blog Tree and have just announced an update: the New Blog Tree.

Eloqua 100

Eloqua Marketing & Strategy Blogger Ad Frequency 100

KoMarketing Associates

JUNE 26, 2014

Eloqua’s best practice section is a great example of what we recommend for many of our clients developing a set of resources for their customers and site visitors. Eloqua incorporates comprehensive summary details and cross-links for each sub-section as well as “featured” resources in main content area. Share The (Link) Love.

SEO 120

SEO B2B B2B Thought Leadership Eloqua 120

Convince & Convert

MARCH 18, 2016

And it’s really great for quickly and easily generating leads and then tying those leads into whatever marketing automation system you might be using today: Marketo, Pardot, Eloqua Oracle, Infusionsoft, MailChimp, whatever you’re using, Uberflip can hook you up. If you want to pull in blog articles, you can do it via an RSS feed.

Top of Funnel 91

Top of Funnel Content Marketing CMS Development Ad Building 91

Convince & Convert

JANUARY 11, 2017

Barry: I read a post on your blog about tracking social media KPIs where you wrote, “One of the reasons some B2B marketers are resistant to using social media is the difficulty in measuring social media ROI.”. Let’s say we’re doing this interview, and it’s going to be published on a blog. Let me give you an example.

Social Media 131

Social Media Sales Management Top of Funnel Media 131

B2B Marketing Zone Posts

NOVEMBER 2, 2010

While it’s ok to post your blog posts to Twitter, etc., Un-clog your blog. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic. The big news of this event is the launch of Eloqua 10. They are raving about Eloqua 10.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

OCTOBER 29, 2019

After adopting social selling practices and LinkedIn’s Sales Navigator, marketing software company Eloqua decreased their average sales cycle time by 20 days , and boosted the rate of leads converting to opportunities by 25%. Subscribe to blogs. Blog (optional). What does this look like in practice at a company? By reading.

Ideal Customer Profiles 88

Ideal Customer Profiles Peer-to-peer Linkedin Profiling 88

Hubspot

AUGUST 21, 2012

One of the biggest concerns we hear from B2B companies when we explain the importance of content creation in inbound marketing is that their focus is somehow not interesting enough to sustain a blog or other creative content. Blogs and Written Content. Intercom's Balanced Blog. Not interesting enough?!"

Paid Search Agency 28

Paid Search Agency Companies Work Management Eloqua 28

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Keep reading!

Marketing Automation Services 178

Marketing Automation Services Enterprise Management Work Management B2B Marketing 178

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. Here’s a quick example: If you manage a corporate blog, you can outline blog post ideas with Google Sheets, collaborate on blog post drafts with Google Docs, and present a blog traffic analysis with Google Slides. Keep reading!

Marketing Automation Services 130

Marketing Automation Services B2B Marketing Enterprise Management Work Management 130