SendX

JUNE 21, 2021

It removes barriers of communication because a prospect can communicate directly with a marketer in whatever platform they’re more comfortable with. Other marketers opt to use one platform for messaging, one for lead generation and one for nurturing, and this makes a lot of sense. This is in no means a complete list.

Email Campaigns 195

Email Campaigns Linkedin Ideal Customer Profiles Campaigns 195

Lenny's Newsletter

AUGUST 22, 2023

Elena and Andrea far exceeded my expectations in answering this question by personally interviewing 12 of the top growth minds in the world (plus tapping into their own experience), to lay out a detailed step-by-step guide for building your first growth team. Sustainable growth is about evolution, not revolution.

Lead Ranking 84

Lead Ranking Acquisitions Distribution Validation 84

Hubspot

DECEMBER 7, 2020

Out of 500+ marketing leaders, 73% reported that they’ve been working remotely for over three months. Growth marketing. Content marketing. Evened out. Social media marketing. Download the research here , and keep reading to unpack some of our most important findings. Pre-Pandemic. Post-Pandemic.

CMS Development 100

CMS Development Research Contingency Planning Paid Search Agency 100

Hubspot

OCTOBER 31, 2017

To see what I mean, check out these 13 great email examples that cleverly use personalization. Because these reviews help OpenTable figure out which restaurant recommendations to make for me, I'm already encouraged -- but a personalized, specific subject line with a reminder of where my last reservation was, helps to boost my engagement.

Personalization 101

Personalization Examples Hubspot Amazon 101

Kevin Indig

JUNE 26, 2023

This expert guide features input from: Travis Bernard , VP CRO @ Graphite Chris Nolan , former Head of Growth @ ShipBob Joshua Kim , Growth Marketing Lead @ Notion (Thank you all so much for making this piece truly special!) When users encounter the form, they’re already bought in and willing to fill it out.

Conversion Rate 91

Conversion Rate Optimization Conversion Marketing Analytics Tools 91

Unbounce

MAY 7, 2020

Canvas Factory found this out when they discovered a certain popup’s conversion rate on blog posts was just 0.18% compared to 11% on product pages. It should stand out, and what it’s asking visitors to do should be obvious—even if a visitor looks it for a split second. The difference came down to relevance. Confirmshaming.

Paid Content 145

Paid Content Design Examples Paid Search Agency 145

Unbounce

MAY 1, 2019

Marketing your software has always been a challenge, but this overcrowding makes it all the more difficult. Pay-per-click is a clear and immediate route to market and a powerful weapon for growth marketers in the SaaS arena. I’m a growth marketer who specializes in SaaS.

Marketing Budget 111

Marketing Budget Lead Nurturing PPC Lead Ranking 111