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5G-powered future of OTT entertainment and advertising: What is on the horizon?

ClickZ

30-second summary: Population growth in the world is a steady trend, so the number of mobile users is growing respectively. Increased mobile network loading requires improved tech capabilities and that’s when 5G shines the best. 5G is intended to outperform such expectations and satisfy users’ content craving in full.

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24 Must-Know B2B Marketing Statistics for 2024

Lead Forensics

Outsource for Efficiency: Don’t have the bandwidth to create high-quality content in-house? As users spend more time on pages with videos, this format is becoming increasingly crucial for B2B marketing. The Rise of Mobile and Social Media: The way B2B buyers consume information is constantly evolving.

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24 Must-Know B2B Marketing Statistics for 2024

Lead Forensics

Outsource for Efficiency: Don’t have the bandwidth to create high-quality content in-house? As users spend more time on pages with videos, this format is becoming increasingly crucial for B2B marketing. The Rise of Mobile and Social Media: The way B2B buyers consume information is constantly evolving.

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In the Age of 5G, Is Privacy Just A Myth?

Martech Advisor

5G internet is a quantum leap in terms of bandwidth, connectivity, distribution, and mobile experiences. While marketers are enthusiastic about presenting rich content and innovative advertising opportunities, concerns are rising over consumer data privacy. What is 5G Internet and All the Hype About?

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The Best Video Hosting for Business: Compare Your Options

Vidyard

You can’t upload it directly to your website—that’d devour bandwidth and slow the site down. Videos as a whole will soon account for 82% of all internet traffic and the average business’s video library is swelling. Provide an embeddable video player with user controls. Are you generating leads and pipeline?

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Shortfalls of Using ABM Platforms for Programmatic Advertising

DealSignal

Global losses to ad fraud were $35 billion in 2020 and according to the World Federation of Advertisers, that number is expected to grow to $50 billion by 2025. What is Programmatic Advertising? Before we dive in, let’s define what programmatic advertising is. Before we dive in, let’s define what programmatic advertising is.

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Top 12 Programmatic Advertising Trends for 2020 and Beyond

Martech Advisor

Programmatic advertising is on a disruptive ride with new technologies such as artificial intelligence, machine learning, voice search and digital OOH attracting most advertisers. AI in programmatic advertising. AI based programmatic advertising has captured the attention of advertisers significantly over the last two years.