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How Content Marketing and Public Relations Go Hand-in-Hand?

Outgrow

How Content Marketing and Public Relations Go Hand-in-Hand? In this blog, we’ll talk about how content marketing and public relations together set a strong foundation for your marketing goals. . Why Content Marketing and Public Relations Go Together? Press Releases. Otherwise, it will go bad.

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Is There A Connection Between SEO Link Building and PR-Based Brand Mentions?

KoMarketing Associates

Last year Google updated their webmaster guidelines to specifically call out questionable link building practices used in press releases. Nearly a year later Google’s latest algorithm update might have taken aim at press release distribution sites like PRNewsWire.com, PRWeb.com, and BusinessWire.com.

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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity

People are much more likely to link to a blog post than your “services page” too. And links are a critical part of rising in the search engine rankings. Social Media Marketing (SMM) Supports SEO Efforts , especially Off Page SEO or Link Building. It is reprinted and updated with permission.

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When Press Releases Do (and Don't) Help Your Marketing

Hubspot

When a marketer sets out to create a public relations strategy, the first move is often to get started publishing press releases. That would have been the most effective way to get out your message and get some press. The Benefits of Using a Press Release. 1) It will be picked up by other publications.

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How a Tiny Finance Startup Dethroned Fortune 500 Giants in Google Search

Hubspot

This article will investigate the specific content marketing strategy Nerdwallet used to take on the industry titans. Specifically, we’ll look at two aspects of this strategy: First, we’ll look at how Nerdwallet leveraged content to attract press attention and, in turn, large volumes of authoritative links.

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Pitch perfect: 3 ways PR adds extra value to your integrated B2B campaign 

BDB

By focusing on securing high value editorial coverage from well-respected third parties and topically relevant, high authority domains (think newspapers, magazines, industry resources, and other authoritative sources), users looking for information on topics linked to your offering are more likely to come across your brand and solutions.

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Pitch perfect: 3 ways PR adds extra value to your integrated B2B campaign 

BDB

By focusing on securing high value editorial coverage from well-respected third parties and topically relevant, high authority domains (think newspapers, magazines, industry resources, and other authoritative sources), users looking for information on topics linked to your offering are more likely to come across your brand and solutions.