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Google Ads Retargeting: Everything You Need To Know

Optinmonster

Do you want to learn about Google ads retargeting, more commonly known as just remarketing? In this article, I comprehensively cover everything related to Google ads retargeting so you can get started with your remarketing ASAP. What Is Google Ads Retargeting?

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Re-Engage Your Customers with Push Notifications

SmartBug Media

Customer engagement is essential for any business, but it can be challenging to keep your customers engaged when they’re not actively browsing or shopping on your website. Push notifications might just be the superhero you need to keep your customers coming back for more.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

Email marketing remains the reigning champion when it comes to successful B2B lead generation solutions and achieving higher conversion rates. It involves sending targeted emails to businesses and professionals to establish and nurture relationships, generate leads, and drive conversions.

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B2B Email Marketing: Maximizing Engagement and Conversions

Binary Demand

Email marketing remains the reigning champion when it comes to successful B2B lead generation solutions and achieving higher conversion rates. It involves sending targeted emails to businesses and professionals to establish and nurture relationships, generate leads, and drive conversions.

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How to Get More B2B Traffic and Leads with Effective and Relevant Content

Valasys

An effective B2B marketing strategy focuses on generating quality leads, and building a strong pipeline will help you maintain a stable growth rate. B2B Leads are qualified prospects who may be approached and marketed by salespeople. It’s challenging to create high-quality leads that will convert into customers.

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How to Leverage Intent Data to Drive More Business

NetLine

Buyer-level intent data, specifically, is sourced from dozens of intent signals that are gathered from multiple touch points throughout the customer journey, from the content prospects consume to the conferences they attend. Today, it takes a real-time, insider view into what prospects are truly interested in to properly drive leads.

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Drip Campaigns for Lead Nurturing

GreenRope

Lead Nurturing 101: Drip Campaigns. A drip campaign is a series of emails that are automatically sent out over a certain timeframe. These emails should progressively nurture your leads and encourage them to purchase your service or product. GreenRope, for example, has a drip campaign that goes out to all new accounts.