Remove Ad Exchange Remove Facebook Remove Lock-In Remove Rules
article thumbnail

How to Market Content to Baby Boomers in 2022

ClearVoice

According to statistics, Baby Boomers spend an average of one hour and 48 minutes daily on Facebook and Instagram. You should also avoid writing long sentences and tightly-packed paragraphs to help boomers stay locked in. In this guide, we’ll talk about the nuts and bolts of marketing to Baby Boomers. Image Source: PewResearch.org.

Planning 118
article thumbnail

40 Famous Brands Using Popups And Why You Should Too

Optinmonster

Are you thinking about adding popups to your site, but not sure whether it will really work? Hopefully, these big brands will show you how adding popups to your site can actually have some drastic benefits for your subscription rates. Popups have roughly 2% click-through rates which is higher than any other kind of ad.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Powerful Ways to Explode Your Email List with Social Media

Optinmonster

It’s so easy to get carried away with the idea of thousands of X.com (formerly Twitter) followers and Facebook fans. Facebook, X.com, Instagram , Pinterest , or any social media platform has the right to suspend or even delete your account at any time, for any reason, without prior notice. But the worst part?

article thumbnail

Microsoft buys LinkedIn: the largest martech acquisition in history?

chiefmartech

Then consider that LinkedIn’s Marketing Solutions , which offers promtoional services to marketers such as sponsored content, sponsored InMail, display ads, text ads, and more. Last week, Microsoft announced that it was acquiring LinkedIn for a whopping $26.2 But it’s not entirely dissimilar either, in spirit or tactic.

article thumbnail

12 Simple Rules to Boost Your Ecommerce Conversion Rates

Unbounce

Today, I’ll go over the 12 rules I follow to create a shopping cart experience that’ll grow your ecommerce conversion rates. Jump to an Ecommerce Conversion Rule. Rule #1: Avoid long forms. Rule #2: Use “email” as the first field in your checkout forms. Rule #3: Use cart abandonment software. Avoid long forms.

article thumbnail

What Is a Lightbox Popup and How to Create It (In 5 Easy Steps)

Optinmonster

But you can also use lightbox popups for other use cases, such as: Asking visitors to like your Facebook page Offering coupon codes to increase sales Showing a countdown timer to increase urgency Think of lightbox popups like the movie screen in a theater. Research shows that buyers are getting used to ignoring online ads.

Lock-In 52
article thumbnail

InMobi CEO bullish about prospects for independents in the advertising space

Martech

” He added: “We have a supply-side platform, a demand-side platform, a customer data platform — a bunch of platforms that are all connected with each other deeply. in 2015, and we’ve now grown to become the second biggest exchange in the app eco-system. .” “The worst of what we anticipated is behind us.”