Kevin Indig

JUNE 26, 2023

In this guide, which I wrote with some of the best conversion experts in the world, I show you how to leverage Interactives, think about Surfaces and Levers and build a conversion testing system that slowly but surely iterates towards wins. Testing is part of the Scientific Method, an iterative way to learn and understand.

Conversion Rate 91

Conversion Rate Optimization Conversion Marketing Analytics Tools 91

SendX

SEPTEMBER 9, 2018

Or you are a media publisher, a SAAS company or a professional blogger currently trying to drive more traffic to your website & blog to get them into buyer journey. Opt-in process is significantly simpler than email. You can break down web push notifications working process into three mini-steps; Subscription Permission.

CTR 150

CTR A/B testing Opt-in Click Rate 150

SendX

SEPTEMBER 10, 2018

Email Deliverability is the set of processes that determine whether your email will land in your subscriber's inbox or not. At first since 70% of email is SPAM hence a strong spam detecting technology reduces a lot of processing for mailbox providers leading to a higher profit margin. So test it out. So let's get started.

Deliverability 158

Deliverability CAN-SPAM A/B testing Classified Ads 158

Convert

OCTOBER 27, 2021

You can learn to make your marketing far more effective by improving it with A/B testing! It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. What Is A/B Testing? Some tests can see leaps of 10-50% difference.). Send emails ?

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52

SnapApp

MARCH 21, 2018

You need to optimize for the entire customer journey, from awareness to conversion — you need to optimize for the full funnel. . In this example-packed post, we’ll look at how you can tighten up your full funnel marketing strategy to generate awareness, nurture leads, and create loyal customers with both paid and inbound methods. .

Top of Funnel 105

Top of Funnel Marketing Funnels Marketing Attribution Work Management 105

seo.co

FEBRUARY 10, 2022

Why is this phase of the process so important to the success and health of your campaign? For example, you could focus exclusively on building a better reputation for your brand, and work on getting featured in high-authority publishers. Remember that the process of setting and achieving goals is an ongoing one.

Paid Content 98

Paid Content ROI Content Marketing Marketing Analytics Tools 98

PathFactory

JUNE 20, 2019

In case you missed it, PathFactory brought B2B marketing all-stars together for a scintillating live panel discussion on all things A/B testing. The action-packed hour explores best practices for marketing experimentation, answers audience questions, and dives into real-life testing examples. That makes testing even more important. .

A/B testing 40

A/B testing Ideal Customer Profiles Top of Funnel Statistics 40