article thumbnail

Top 7 Hashtag Marketing Strategies for 2020

Valasys

Using relevant and engaging hashtag marketing strategies is as important as crafting the right messages to be delivered to the audiences through diverse social channels, if not more. Let’s have a look at how to leverage hashtag marketing to boost your social media marketing (SMM) endeavors in 2020: 1.

article thumbnail

2020 Marketing Planning – powered by Marketing Analytics

B2B Marketing Analytics

It’s about time for 2020 planing. Marketing teams across the board are heads-down reviewing 2019 performance and coming up with strategy and budget for 2020. This is the theater where the real marketing action takes place every day in front of the customers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 10 Essential Triggered Email Marketing Campaigns for 2020

Valasys

Email marketing is amongst the oldest and most profitable affairs of B2B digital marketing mix. According to a report by DMA , in 2019 for every $1 spent on email marketing, the average return is $42. The post Top 10 Essential Triggered Email Marketing Campaigns for 2020 appeared first on Valasys Media.

article thumbnail

Litmus in TechCrunch: Personalizing Emails with Shopper Generated Content

Litmus

Early 2020 saw commerce transform as people transitioned to online shopping by necessity. That CRM data — and email — will play even larger roles in the buyer journey. Leverage your CRM data to glean insights into what your customers like, and use that data to inform the content included in the marketing emails you send.

article thumbnail

20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

In this post, you’ll find out how B2B marketers are planning, executing and budgeting their marketing programs, so you can be sure your strategy falls in line with or zooms ahead of your competition in 2020. Have a Formal Marketing Plan. Partner with a Marketing Agency. Spend 10% of Revenue on Marketing.

article thumbnail

Top 2 Marketing Analytics Priorities for B2B Marketing Teams

B2B Marketing Analytics

Data-driven CMOs are increasingly relying on marketing analytics teams to lead the charge for demonstrating the quantifiable impact marketing organizations are making. These 2 KPIs are very influential when it comes to evaluating the market mix across marketing tactics and channels in different phases of the buying cycle.

article thumbnail

AI in martech – Five problems it solves for marketers

ClickZ

For example, CRM and machine learning can help you save money and resources provided that they are integrated. Adding AI to the marketing mix can help us think of the bigger picture. What’s important is to introduce AI to our marketing stack as the solution to several of our current problems.