benchmark 
SnapApp
APRIL 4, 2018
The Top 10 B2B Marketing Metrics to Measure in 2018. . It’s important to establish a benchmark. Pipeline Trend by Month. But in order to get there, you have to fulfil your SEO goals - you cannot get more sales from your digital marketing campaign without a traffic boost and so on. Net new users (By Source). .
DealSignal
MAY 3, 2018
Where data-driven marketing is going: Data, systems, and processes all geared to serve and fulfill the buyer journey–with the ability to track all the data across that journey, including your engagement points, broader buyer intent by account and demand center, as well as broader social and firmographic insights.
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Contently
DECEMBER 5, 2019
The first part compares finance against other industries and highlights content benchmarks. The industry benchmark statistics in the first part of the report came from an internal dataset of 86,270 pieces of content across all industries, measured by Contently’s content marketing platform. Report Methodology. Key Findings.
ConvertKit
MARCH 19, 2021
Ideally, this all evens out over time into a general upward trend—but it’s hard to tell where you’re at when you’re busy holding onto your seat. Jared Newman left a decade-long career as a freelance journalist to launch a paid newsletters in 2018. It helps to look at benchmarks across a few key categories. Jared Newman.
Content Marketing Institute
DECEMBER 27, 2017
Ready or not, 2018 is on its way. They can help you tackle your usual tasks with less effort, so you can conserve your time and energy to prepare for whatever surprises 2018 might bring. Make sure everyone involved understands your organization’s expectations, and has the required skills and know-how to fulfill them.
Online Marketing Institute
JULY 27, 2018
Kleiner Perkins Caufield & Byers announced in its 2017 Internet Trends report that this trend isn’t limited to AI assistants: twenty percent of searches on mobile were voice searches, and that number is quickly rising. Schema markup and structured data can help you organize data in a way that matches voice query fulfillment.
BuzzSumo
JANUARY 13, 2022
It only came online in June 2018 and, at the time of writing, already has 67.6K This is a great example of linking a trending topic to an organization’s mission, and it ties into people’s desire to be a part of hot-button issues. Online since May 2018, the quiz has a total of 52.8k 1 Minute Quiz to Qualify – Lark.
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