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Will Women’s World Cup bring the prize audience marketers want?

Martech

The soccer organization expects to earn $807 billion this year from ticket sales, television broadcasting, marketing, hospitality and licensing rights. is wealthy, soccer-mad and won the 2011 WWC. For example, in 2013 FIFA’s then-president Sepp Blatter said, “We now have three ladies on the board. Perfect fit, right?

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Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing

ViewPoint

Nick is a results-driven marketer, has been a writer for Fortune magazine, an adjunct professor at New York University, and an award-winning investigative journalist for CBC Television. Matt Heinz, Heinz Marketing, The Quality of Sales Leads is Abysmal. Ruth Stevens, Inbound Marketing is Tough to Scale.

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Voice Assistants – The Next Big Opportunity For Digital Marketers

Digilant

In 2011, most people thought the idea of voice assistants were a useless function, something you could kill the time with as opposed to a practical application. Google released their voice technology in 2012, Microsoft released Cortana in 2013, and Amazon released Alexa and the Amazon Echo in 2014.

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11 Big Myths About Social Media and Content Marketing

Convince & Convert

2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. To further put this into context, about 70% of American households had satellite or cable television, circa 2011. note: 85% of American adults are online).

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B2B Video Marketing Done Right

KoMarketing Associates

The television series “ How Its Made ” says it all! FreshBooks CEO Mike McDerment at SociaLite 2013. Ingersoll Rand: SEMA 2011 product comparison. Sure, but videos of this type can introduce a dramatic element, document a milestone, and be a great content asset when pursuing media mentions through PR.

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You Do Not Own Your Audience

Convince & Convert

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. They can turn off their televisions, unfollow you on Twitter and RSS feeds, unlike you on Facebook, unsubscribe from your email lists. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now.

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3 Life and Marketing Success Resolutions for 2019

Content Marketing Institute

Did you know that, according to the Bureau of Labor Statistics , the average American still watches three hours of television per day? And we wanted to do this by the end of 2013. The first ever Content Marketing World took place in Cleveland at the Renaissance Hotel in September 2011. ” I hear this all the time.

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