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When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

Buffer

When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies who support us) elevating disability pride, I kept encountering roadblocks when trying to get the word out. Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities.

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B2B Lead Generation Blog: Why CEOs Must Be Actively Involved in Lead Generation

markempa

« Personal lead generation tools | Main | Podcast: The Innovative Marketer » Why CEOs Must Be Actively Involved in Lead Generation Jeff Thull, author of Mastering the Complex Sale , recently published an article, " Sales and The CEO ," that puts CEOs at the head of the sales department. and get three different answers.

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B2B Lead Generation Blog: Collaboration Huddles and 35 Other Ways to Improve Sales and Marketing Teamwork

markempa

But it seems that I can’t attend a marketing conference with out hearing marketers swap complaints about their sales teams. " We have short huddles daily and weekly between the marketing and sales team. Where is your sales team getting stuck? Seek to understand if the sales team is at capacity. Understand.

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B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

markempa

All to often companies invest in expensive software before they fully understand the fundamental operational processes that it will be supporting. Start by understanding your lead generation requirements and design a suitable process to support it and insert the software into the process where it will be most effective and actually used.

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Strategic Guy: Three Phases of Social Media Maturation

Online Marketing Institute

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. April 13, 2009 12:55 PM Axel Schultze said.

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Social Media Lawsuits Protect Yourself From Them | Guest Posts.

Convince & Convert

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. If your team uses social media at work, particularly for clients, you’ve got to have a policy. Check out this timely article. I found myself facing a room full of blank stares.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

How much money should we be pulling from the email budget, to support social media? How can we find a social media guru to add to our team? Ironically, an article I wrote on optimizing social media strategy was just published this morning at iMedia Connection — you can read it here: [link]. Does that make sense?

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