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B2B Lead Generation Blog: RSS Your Press Room for better search engine visibility

markempa

« B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards | Main | Closing the loop to improve lead generation performance » RSS Your Press Room for better search engine visibility Lee Odden over at the Online Marketing Blog shares some interesting ideas for optimizing press releases for RSS distribution.

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5 Uses of B2B Marketing Beyond Lead Generation

KoMarketing Associates

Attending conferences and trade shows as a representative of the organization to discuss its key offerings and meet potential prospects. New content can also open the door for speaking at industry events, trade shows, and conferences. If newsworthy, publishing a press release about the award or milestone.

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What Trigonometry Has to Do With Marketing?

The Effective Marketer

I had classes on those old typewriters and you had to press each key really hard. You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post.

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get hired in marketing

The Effective Marketer

Example: for a question like “do you have experience with trade shows?” which is not necessarily a very good question to begin with, but let’s leave it like this for now) you could answer: “yes, I have experience with trade shows and have handled many throughout my career”. OK, you have experience, but how much?

Planning 100
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How to use social media for lead generation

markempa

An RSS feed gave the team something to review each morning.     Modified press release strategy for blogger coverage. The team revamped its press release strategy to encourage more online coverage for the company. Shifted release time from 8 a.m. and marketing-influenced pipeline activity, by source.

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

You can follow any responses to this entry through the RSS 2.0 You can follow any responses to this entry through the RSS 2.0 Reply B2B Marketing Summit Shows Old Problems Persist « The Effective Marketer says: October 14, 2010 at 9:12 am [.] Slides can be seen below. Good luck in your email marketing selection process!

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The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

With markeeting budgets still being threatened due to economic uncertainty, marketers are pressed to justify their purchases and show ROI. New tools on the block (social media monitoring and others are the likely candidates) may have a tough time showing solid ROI, therefore their purchases being delayed.