Lead Forensics

APRIL 30, 2024

Negative personas also present an opportunity, as they will have a circle of influence in which you could get traction. A final top tip – and an important one – is to ditch the sales and marketing jargon. The student downloading your latest whitepaper could be working as an intern in a company on your target list!

Buyer Personas 52

Buyer Personas P2P Ideal Customer Profiles Buyer's Journey 52

KoMarketing Associates

JANUARY 26, 2016

As social media has grown, so has the opportunity for businesses to reach customers and potential customers. As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1. Align Social with Sales & Marketing. Great news, right!? Think Beyond B2B. That’s where images come in.

Social Media 96

Social Media Media B2B Tips 96

Hubspot

NOVEMBER 4, 2015

Peer-to-peer (P2P) fundraising is the hot term in nonprofit fundraising right now—and rightfully so. P2P is all about empowering individual supporters to raise money from their network of friends, family and colleagues on behalf of your nonprofit. The key to P2P fundraising success is giving supporters the tools they need to succeed.

P2P 28

P2P Promotion Peer-to-peer Campaigns 28

Directive Agency

JULY 8, 2019

At the end, we have a special interview with one of our employees here at Directive as well as part of the P2P, the peer to peer segment, so, please stick around. We see this simple, personal, casual, conversational, unscripted style of video as a huge opportunity for really anyone in any seat in the house. Relationships Through Video.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

At the end, we have a special interview with one of our employees here at Directive as well as part of the P2P, the peer to peer segment, so, please stick around. We see this simple, personal, casual, conversational, unscripted style of video as a huge opportunity for really anyone in any seat in the house. Relationships Through Video.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Vidyard

DECEMBER 13, 2016

Taulia did something similar with their P2P Super Heroes series. Want to learn a few more tips for creating targeted video content for your buyer personas? Her team looked at this success as an opportunity, and produced a more polished version that they could personalize on a whim, and use to revive dead leads.

Buyer Personas 50

Buyer Personas Video Marketing P2P Act-On 50

Directive Agency

JUNE 18, 2019

Case studies are an effective and powerful tool to help with your sales and also just reinforce your clientele on what you’re capable of doing. And I found in Canada things kind of lag behind in terms of understanding and people really seeing the opportunity in things or being willing to invest in it. So, check those things out.

Copywriting 40

Copywriting Paid Search Agency Planning Advertising Agencies 40