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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns.

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Why P2P Marketing Might Be a Good Alternative to Influencer Marketing

Hubspot

To understand what peer-to-peer (P2P) marketing is, let's start with an example. Plus, influencer marketing inhibits your brand from reaching those consumers who still trust their peers above all else. Enter: P2P marketing. And P2P marketing, a form of word-of-mouth marketing , isn't new.

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Content Marketing for Engineers

Industrial Marketing Today

Call it P2P (Person-to-Person) marketing if you will. Studies have shown and my own experience confirms it that engineers prefer recommendations from their peers to reading something on a social network. And I agree that at the end of the day, marketing to engineers is still all about communicating with people.

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The Ultimate Guide to Nonprofit Fundraising

Hubspot

Nonprofit fundraising is exciting. It’s the lifeblood of charitable organizations and can serve as a way to raise awareness of a cause and drum up interest among donors. Fundraising is also a massive undertaking. Because it’s likely your primary means of income as a charitable organization, raising money can be a burdensome, never-ending effort.

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CMO Spotlight: Jonathan Becher, SAP—TEAMS Work for PEOPLE and deliver EXPERIENCES

LEADership

’ You can sum up the change as moving from B2B to P2P—people to people,” Becher says. ” The important thing to remember when adopting a P2P approach is that people need to work together for engagement to become a reality. Reigning world champions, Spain have had to bow out of the tournament already.

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9 Top Apps for Faster B2B Mobile Payments

Zoominfo

When hearing “mobile payments,” the first technologies to come to mind are probably peer-to-peer apps for consumers, like Venmo and Cashapp. B2B mobile payment processing systems have gone from a cool new tool to a downright necessity. All it takes is a tap or swipe on a touchscreen. The B2B Mobile Payments Landscape.

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9 Top Apps for Faster B2B Mobile Payments

Zoominfo

The B2B Mobile Payments Landscape When hearing “mobile payments,” the first technologies to come to mind are probably peer-to-peer apps for consumers, like Venmo and Cashapp. B2B mobile payment processing systems have gone from a cool new tool to a downright necessity. All it takes is a tap or swipe on a touchscreen.