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Live commerce tips for brands to successfully sell in China

SmartBrief - Marketing

As more US and global brands turn to livestream marketing, they need to carefully plan their strategy for the China market because missteps can be costly and embarrassing, as one global luxury brand recently learned. China is the leading ecommerce and livestream market in the world.

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Live commerce tips for brands to successfully sell in China

SmartBrief - Marketing

As more US and global brands turn to livestream marketing, they need to carefully plan their strategy for the China market because missteps can be costly and embarrassing, as one global luxury brand recently learned. China is the leading ecommerce and livestream market in the world.

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How to Build a Marketing Automation Strategy That Works

LeadSquared

How then, do you ensure, that you are responding to these customers with the right message at the right time; how do you build an effective marketing automation strategy ? 7 Elements of a powerful marketing automation strategy. Understand that marketing automation is a continuous process. Market across all channels.

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How Content Marketers Can Overcome Legal and Compliance Roadblocks

ClearVoice

For content marketers, trying to balance quality content with substantial partnerships while continually monitoring the all-important bottom line has always been challenging. Contain your market. million dollars for using photographs without permission. Click To Tweet.

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Unsubscribe Rate Guide: Definition, Formula, & Tips

Optinmonster

Unsubscribes are a fact of life for email marketers. In this article, I’ll cover all the basics of unsubscribe rates, so you can understand how this metric affects your email marketing strategy. During that same 3-month period, 273 subscribers have opted out of your email marketing list. What Is an Email Unsubscribe Rate?

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Common Types of Misleading Statistics in Advertising – And How to Spot Them

Single Grain

Related Content: 187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More Combating Misleading Statistics The use of misleading statistics in advertising has a significant impact on consumer trust and decision making. It provides a community-driven platform where people can share their experiences and opinions.

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PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

No, not as many marketers are crazy about it as they once were. With ad blockers, huge privacy shifts, tough competition, etc., Then, when Apple released its privacy updates in iOS 14.5, You can’t trust platform-specific ROAS anymore, thanks to privacy changes. Barriers can be related to cost, risk, urgency, quality, etc.

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